Direct Agents is Named as Ed Hardy Agency of Choice for PPC

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Performance-based interactive advertising agency, Direct Agents, adds Ed Hardy to their search management client list.

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We signed on with Direct Agents and they were able to generate great results for us even within the first month!” -Viktoria Director of Internet Marketing & E-commerce, Ed Hardy

Direct Agents a full service performance-based interactive advertising agency is proud to announce the addition of Ed Hardy to their growing list of pay-per-click (PPC) clients.

Direct Agents has been working with Ed Hardy since March 2010 to develop, track, optimize and grow their PPC Campaign. Ed Hardy, a multi channel fashion/lifestyle retailer, was looking for an agency to help them drive potential customers to their website, edhardyshop.com, and convert those visitors into paid sales.

“We had been handling our PPC campaign internally but we were not satisfied with the results we were receiving. We signed on with Direct Agents and they were able to generate great results for us even within the first month! Over the past 3 months they’ve been able to more than double our expected return on ad spend while dramatically growing sales,” says Viktoria Kanevsky, Director of Internet Marketing & E-commerce, Ed Hardy.

“It has been a pleasure working with the Ed Hardy brand. By analyzing Ed Hardy’s sales by region, by keyword, by day-part, and by merchandise, we have been able to put together a customized campaign that provides Ed Hardy with measurable results,” says Daniel Owen, VP Search Marketing & Technology at Direct Agents.    

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Jill Solomon
Direct Agents, Inc.
212-925-6558 ext. 110
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