Woodstock, NY (PRWEB) June 22, 2010
A one-hour virtual seminar, or webinar, on sales achievement entitled ‘Differentiation Strategies for B2B Sales People’ will be held live with former CEO, current business developer and award-winning sales expert Farrell Reynolds.
“People don't want to be sold anything. But they do want help in making good decisions” explains Reynolds, (http://www.FarrellReynolds.com) former President of Turner Broadcasting Sales. Professionals will learn powerful and innovative sales techniques that will have their prospects treating them like valued advisers instead of faceless vendors.
In this webinar, Mr. Reynolds will illustrate how to:
- Identify decision makers and influencers
- Get out of the “your product is just like the others only more expensive” commodity trap
- Use descriptive storytelling to engage your clients and prospects
- Identify and communicate value elements and stop selling on price alone
- Become a trusted advisor, not just another faceless vendor
- Establish partnerships and long-term relationships, instead of just selling product
Participants will learn how to ask the right questions to create open and honest conversation, position themselves as a true client advocate who fights for the right solution and effectively differentiate themselves to win at the desired price.
The webinar will be held on June 30th, 2010 at 1:00PM (Eastern), 12:00PM (Central), 11:00AM (Mountain) and 10:00AM (Pacific) and runs for one hour. Cost is $99 per connection. The first 20 registrants will receive a complimentary 30-minute, one-on-one coaching session with Farrell Reynolds which is a $200 value. To register visit: http://farrellreynolds.com/webinars
Farrell Reynolds, was the President of Turner Broadcast Sales and Chairman of New World Communications group. With his 30 years of experience in sales and executive management and a good deal of success in business, Farrell Reynolds accumulated a degree of knowledge and wisdom that he uses in mentoring individuals and companies. His focus is on the areas of collaboration and partnership leading to increased revenue generation. He exudes a level of fearlessness and humor that his clients find energizing, instructive and valuable as they go forward.
The event will be hosted by Business Expert Webinars. BEW is the leading provider of business eLearning. BEW speakers are international business experts including best-selling authors, award-winning speakers, and business gurus using webinar technology to deliver eLearning seminars. BEW has over 750 live webinars on their schedule, delivered by over 150 speakers.
For more information about this topic please call 845-679-2430, or visit http://www.FarrellReynolds.com.