NetroMedia adds iPad Support to Multi-platform Streaming Solution

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Streaming high-quality video (up to 720p) to Apple's popular Tablet device completes NetroMedia's "4-Screen" delivery solution - capable of reaching Desktop computers (PC / Mac), Tablet PCs, Smart-phones (e. g. iPhone, BlackBerry) and select Set-Top Boxes.

The encoding profile used to reach Apple's iPad can also be used to serve the iPhone, PC and Mac computers.

NetroMedia, global CDN and streaming service provider, is proud to announce today the addition of Apple iPad streaming to its suite of online broadcasting services. This new feature was launched as part of the company's Multi-platform strategy, in order to maximize online streaming media coverage.

Released in early 2010, the iPad is Apple's latest addition to the Tablet PC market, achieving an impressive one-million sales in its first month. It is considered by Apple to be a "magical and revolutionary" device designed for easy Internet surfing and media consumption.

Streaming to the iPad (Apple iOS) is done using H.264 video compression with AAC (Main Profile level 3.1) audio via RTSP/RTP. NetroMedia uses packetizing technology to prepare the stream for iPad viewing.

The encoding profile used to reach Apple's iPad can also be used to serve the iPhone, PC and Mac computers. Both on-demand and live streaming are supported.

24/7 access to an online self-management streaming portal is included with NetroMedia's services. This is where users manage and provision channels "in the cloud", as well as analyze their project's usage statistics.

Earlier this year NetroMedia announced the transition from bandwidth-based services to a pooled-bandwidth environment across channels. This move prepared the ground for a cost-effective Multi-platform streaming solution, in additional to increasing the distribution of unused bandwidth within accounts.

About NetroMedia Streaming

NetroMedia Streaming is a leading global provider of comprehensive Internet streaming media serving the business-to-business market in more than seventy countries. Products include streaming solutions to terrestrial and Internet broadcasters, On Demand programming, along with mobile and online media asset management.

NetroMedia designs, delivers and optimizes modern, profitable customer experiences for leading global companies. Inspired by deep insights into today's empowered customers and the untapped energy of interactive technology, NetroMedia's work helps clients achieve a balance between client aspirations and bottom-line performance.

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Jim Piper
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