Balihoo Wins Red Herring 100 North America Award

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Local Marketing Automation Leader Joins Prestigious List of Innovative, Industry-Disrupting Companies

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Balihoo is honored to join the elite list of Red Herring 100 North America Award-winners, many of which completely disrupted an industry or created a new industry entirely with its distinct vision and innovative business model

Balihoo (http://www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, is a winner of the prestigious Red Herring 100 North America Award. Following a thorough analysis of hundreds of cutting edge companies and technologies and based on Balihoo's potential for explosive growth, the Red Herring editorial team chose Balihoo as one of its award recipients. Each year the Red Herring 100 North America award identifies the most promising private technology ventures from around the world, including past award winners such as Google, Yahoo!, Skype, Salesforce.com, and YouTube.

"Balihoo is honored to join the elite list of Red Herring 100 North America Award-winners, many of which completely disrupted an industry or created a new industry entirely with its distinct vision and innovative business model," said Pete Gombert, Balihoo's CEO. "We consider this recognition both an honor and validation of our efforts to reshape local marketing. Our local marketing automation solution delivers the tools and insight to empower franchisees and national brand resellers to deliver effective, customized marketing campaigns that resonate with their customers better than ever before."

"Clearly, Balihoo is poised to dramatically change the local marketing landscape with insightful and intuitive enterprise-level tools that enable the local marketer to create, implement, monitor and refine impactful marketing campaigns. Both national brands and their local representatives can engage their customers at a higher level to drive more business and increased loyalty. Delivering this increased marketing capability at the local level led us to enthusiastically endorse Balihoo as a 2010 Red Herring 100 North America Award Winner," said Anam Alpenia, Director, Red Herring.

The winners were announced on Thursday night at the conclusion of the Red Herring North America 2010 conference in San Diego, California after an extensive review of applicant qualifications and on-site presentations to the editorial team. Each applicant had to qualify as a technology company that is privately held and not listed on any exchange anywhere in the world. Winners are expected to lead the next wave of disruption and innovation.

For more information about Balihoo and how its Local Marketing Automation Solution can help companies translate national strategies into local execution, download Balihoo's Integrated Co-op Marketing Whitepaper or the latest whitepaper, Fixing the Biggest Co-op Advertising Program Issue.

About Balihoo
Balihoo is the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs. Balihoo brings enterprise-class marketing to the local level and gives national brands full visibility into all local marketing activities and results. http://www.balihoo.com/

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Shane Vaughan
Balihoo
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