Lion Brand to Give Cash Prize to Winner of Coney Island Window Trivia Contest

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Lion Brand Yarn Studio will ask questions about its Coney Island window display and give a cash prize to the person who answers most questions correctly.

Lion Brand Yarn Studio, the retail store of Lion Brand Yarn Company, commissioned an artist to design a yarncrafted window display portraying Coney Island. Those who want to participate in a Coney Island competition in July, but can’t stomach 68 hot dogs in 10 minutes, can answer trivia questions about the window display in order to win a $250 cash prize. All entrants will receive a free gift!

The Coney Island window display, which is made almost entirely of yarn, includes the Cyclone, Wonder Wheel, Parachute Jump, and more, complete with knit finger puppet riders. To enter the contest, individuals will have to answer a list of questions about the window display. The answers must be turned in to a Studio staff member during regular store hours. Everyone who enters the contest by turning in answers to a staff member will receive a Lion Brand tote bag. The person who answers the most questions correctly will win $250. In the case of a tie, the individual who turned in answers first will be the winner.

The contest will run from July 1- 30, 2010. The questions will be available at the Lion Brand Yarn Studio Blog (click here on or after July 1 to see the post), but answers must be given to a Lion Brand Yarn Studio staff member. The unique Coney Island window display can be seen through August 31 at the Lion Brand Yarn Studio at 34 W. 15th St.

About Lion Brand Yarn Studio:
Since its grand opening in November 2008, LBYS has become the premier yarn-crafting destination for New Yorkers as well as tourists. The Studio has also taught over 2,800 students since classes started in late December 2008.

About Lion Brand Yarn Company:
Founded in NYC, Lion Brand Yarn Company is a 132-year-old company, America’s most beloved and oldest yarn brand. Since 1878, the company has been a leading supplier of quality hand-knitting and crochet yarns. Throughout its history, Lion Brand Yarn has been at the forefront of yarn trends while consistently providing its customers with the highest quality product, service, and inspiration.

For more information, please contact:
Lindsey Shaw
Marketing Communications Coordinator
Lion Brand Yarn Company
34 West 15th Street
New York, New York 10011
212.243.8995 ext. 184

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Lindsey Shaw
Lion Bran Yarn
212.243.8995 ext. 184
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