Chicago, IL (PRWEB) July 9, 2010
According to Online Media Daily, online video is the fastest-growing medium in history, with 72% of U.S. Web users watching clips online. This fact was a guiding force in the creation of a new online video review shopping site, TheNextBigZing.com, offering consumers a visual and audio experience as they watch reviews of the most innovative products on the market. Since the majority of consumers prefer peer-reviewed products, according to a study by Marketing Sherpa, each “Next Big Zing” product is sought out, tested and recommended by “real” people that have used and advocate the product.
It’s also no secret that most Americans lack the time to seek out new products that aren’t highly advertised by everyday media and celebrities. “We love the hunt for great finds and products that aren't mainstream...at least not yet,” says Dhana Cohen, president, The Next Big Zing a North Suburban Chicago mompreneur. “But not everything makes a ‘Zing’. Each product goes through a strict review process before it is accepted. Consumers come to The Next Big Zing because they know they will be finding unique one-of-a-kind, useful items.”
From beauty, home, health and art, to green, children and pet products, The Next Big Zing’s user friendly website allows consumers to discover new items by category and view a 2-3 minute video review of each product. The process is simple. If a consumer likes what they see they can just click on a link and make a purchase – it’s that easy.
Consumers can keep on top of the newest Zing reviews by registering for weekly or bi-monthly email updates highlighting must-have products. Each product is archived under its specific category as well, and once it’s reviewed, will maintain a presence on the site. Additionally, The Next Big Zing discloses they receive products from manufacturers, publicists and artists but maintains the site integrity and will not publicize products they do not believe in.
Not only a site that benefits consumers, The Next Big Zing promotes inventors, artists and entrepreneurs by showcasing their innovative products through video review. Telling each story and giving insight into the minds behind the product, The Next Big Zing personalizes a convenient online shopping experience.
“It’s our job to get the word out about these fantastic entrepreneurs, and help them build their business while offering consumers direct links from our site to all of our amazing finds,” states Cohen.
In today's Internet-based market, it can be difficult for new products to compete with large-scale operations that have the resources and capital to invest substantially in their online marketing initiatives,” says Cohen. “The Next Big Zing has the ability to reach qualified customers, and gives both the audience and the inventor instantaneous customer feedback.”
About The Next Big Zing:
The Next Big Zing is the hottest new way for consumers to shop online. Using video reviews given by a trusted panel of consumers, moms, kids and more, each segment is broken down in order to promote a product’s must have attributes, in less than 3 minutes. The Next Big Zing has done all the research for you, and through watching reviews on video you will get a better sense of how something works. Maintaining a high level of integrity, no product will appear on our site unless we are all in agreement is “The Next Big ZING!” Please visit our site at TheNextBigZing.com.
Dhana Cohen 847-571-0508