Free Half-day Blogging Forum Scheduled during ClickZ’s Connected Marketing Week Festival, August 16-20, 2010

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ClickZ BlogworkZ Features Discussion Panels on Trends and Strategies to Help Businesses Stay Connected

Because businesses must have proactive content strategies that take into account customer care, social relationships, and more, it's only fitting that Connected Marketing Week will kick off with ClickZ BlogworkZ

Incisive Media’s ClickZ announced today that ClickZ BlogworkZ will take place the first afternoon of the festival of events during Connected Marketing Week at the Moscone Center in San Francisco, August 16-20, 2010. ClickZ BlogworkZ, which is free with registration, is designed to address how businesses can connect to social communities. The blogging forum will take place Monday, August 16, 1 p.m. to 5 p.m.

To register for ClickZ BlogworkZ, complete the Connected Marketing Week registration form.

"Blogs have emerged as an integral part of a savvy business's marketing plan. And as the social media landscape gets more dynamic, corporate blogs must keep pace," said Anna Maria Virzi, ClickZ's executive editor.

The sessions at ClickZ BlogworkZ will provide insights into how organizations of all sizes — from small businesses to Fortune 500 companies — are connecting with customers and prospects alike on their blogs.

"Because businesses must have proactive content strategies that take into account customer care, social relationships, and more, it's only fitting that Connected Marketing Week will kick off with ClickZ BlogworkZ," Virzi said.

Whether a content strategist, community manager or social media director, participants of ClickZ BlogworkZ will find it easier to stay connected after hearing from panelist in three unique panels:
“Small Voices, Big Results” presents creative ideas for even small companies who want to gain visibility and build customer communities.
“Unofficial, Unauthorized: Outside, Looking in,” featuring panelists who are adept at bringing an inside view to the outside, addresses the sometimes need for guarding a business reputation.
“Managing an Army of Bloggers” offers guidelines and best practices for organizations with large communities, who are blogging under one brand.

To register for ClickZ BlogworkZ, complete the Connected Marketing Week registration form.

For more information on the festival of events during Connected Marketing Week, visit
http://www.connectedmarketingweek.com

About ClickZ
Incisive Media's ClickZ is a unique resource for digital marketing news, information, commentary, advice, opinion and research. Other Incisive Media resources include SES, a leading global conference and training series focused on search engine marketing, and Search Engine Watch, which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit http://www.incisivemedia.com.

For more news and event updates visit the SES blog at: http://blog.searchenginestrategies.com/

For more information, contact:
Greg Jarboe, SEO-PR, Inc.
978-549-9537

Christian Georgeou, Incisive Media
212-457-7844

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Angela Man

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