De Luna Fest Revives America’s Original Beach Party with a Major Music Festival Friday and Saturday, Oct. 15-16

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The two-day music festival to boost hard hit beach economy severely impacted by the Deepwater Horizon Spill. Headliners to include Stone Temple Pilots and 311. The festival will feature major musical performances on three stages directly on the Gulf Coast's Pensacola Beach.

De Luna Fest

The beach needs our support now more than ever.

De Luna Fest announces the lineup for its inaugural year including performances from Stone Temple Pilots, 311, 30 Seconds to Mars, Michael Franti & Spearhead, Edward Sharpe & The Magnetic Zeros, The Bravery, Rebelution, Better than Ezra and many more. The two-day festival, scheduled for Fri.–Sat., October 15-16, will feature musical performances on three stages directly on Pensacola Beach fronting the Gulf of Mexico. DeLuna Fest will be the first major music festival in the Pensacola area in more than four years. In the midst of the oil crisis, the Pensacola area, especially the beach, community has suffered terribly from an economic collapse. The plan for the De Luna Fest was created well before the Deepwater Horizon Spill. In the wake of what has been described as “the worst environmental disaster in our nation’s history,” the festival organizers have made the decision to continue on with the music festival.

"There will be something here for everyone," said Nick Bodkins, festival organizer, Five Flags Tourism Group (FFTG). "We’re bringing amazing live performances to our area with ticket prices that will encourage people of all ages to support Pensacola Beach while having fun. The beach needs our support now more than ever. Small businesses on the beach need this festival. We will do whatever is necessary to make this festival happen, and the community is working hard to clean up the beach and keep it beautiful.” A portion of De Luna Fest’s ticket sales will be donated to various ecological endeavors including the Emerald Coast Keeper (, ensuring the health of the beach for generations to come.

"This area has been hoping for a festival like this for years," said Scott Wheatley, FFTG partner and festival producer. "Bring your beach chair, stake a spot in the sand, and be ready to have a great weekend on Pensacola Beach."

With performances taking place on three stages including two main stages on the beach, De Luna Fest will feature music across all genres. Festival organizers are working with area restaurants to feature outstanding local cuisine in the bazaar, “Ariola Food Market.”

Festival tickets will be available online starting at 10 a.m. on Tuesday, July 6th at, and discount tickets will be available at Seville Quarter in Downtown Pensacola and at The Bridge Bar and Sunset Lounge in Gulf Breeze. Online Early-Bird Ticket prices are $60 for a weekend pass and $55 weekend discount passes are available in person at Seville Quarter and The Bridge Bar and Sunset Lounge. VIP ticket-and-travel packages start at $275 and will be available online or by phone at 888-9DELUNA.

Two popular Innisfree hotels—The Hampton Inn Pensacola Beach and The Hilton Pensacola Beach—are offering De Luna Fest accommodation packages—a two-night hotel package with tickets for two to DeLuna Fest. Hotel packages are available by calling 888-9DELUNA or visiting

The Details

October 15-16, 2010

Casino Beach, 4 Fort Pickens Road, Pensacola Beach, Fla.

$60 Early-Bird Weekend (Online) / $55 Discount Early-Bird Weekend (Outlets Only)
VIP Ticket-And-Travel Packages Available Starting At $275 Per Person.


Confirmed Line-Up

  • Stone Temple Pilots
  • 311
  • 30 Seconds to Mars
  • Michael Franti & Spearhead
  • Edward Sharpe & The Magnetic Zeros
  • The Bravery
  • Rebelution
  • Better Than Ezra
  • Cowboy Mouth
  • Neon Trees
  • Matt Kennon
  • Blackberry Smoke
  • Benjy Davis Project
  • Pico vs Island Trees
  • The Gills

More artists will be announced in the coming weeks. Updated information will be announced at
About De Luna Fest

De Luna Fest is the official 50 year countdown to the 500 year anniversary of Pensacola, America’s first settlement. The festival will celebrate Pensacola’s history and heritage by reviving De Luna’s original American beach party held in 1559. After 450 years, the first American beach party will begin again. De Luna Fest will educate the region about Pensacola’s rich history and attract thousands throughout the Southeastern United States and beyond to visit Pensacola Beach.

The primary business goal of the De Luna Fest is to stimulate Pensacola’s tourism industry, an industry shattered by the Deepwater Horizon Spill. Pensacola’s economy relies heavily on service industries. FFTG believes that the De Luna Fest’s October dates will lengthen the regular tourist season and directly increase revenue for a large portion of the Pensacola area economy just when the community needs it most.

For more information, Media please contact:
Edwin Banacia, Ideawörks, USA, Pensacola, FL, 850-434-9095
email: edwinb(at)ideaworksusa(dot)com


For more information about De Luna Fest, please contact:
Nicholas Bodkins, Five Flags Tourism Group, Pensacola, FL, 888-933-5862
email: nick(at)fftg(dot)net


For online press inquiries, please contact:
Lauren McDonald, Five Flags Tourism Group, Pensacola, FL, 888-933-5862
email: lauren(ata)fftg(dot)net


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Edwin Banacia

Nick Bodkins
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