Lyra’s Cortney Kasuba Presents ‘MPS: Capturing the Business Opportunities’ at Recharger’s 2nd Annual Managed Print Summit

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Lyra announces that Lyra Senior Analyst Cortney Kasuba will present MPS: Capturing the Business Opportunities and will moderate the Software Integration Panel at the 2010 Managed Print Summit, a frontrunner event to Recharger Magazine’s World Expo. The 2nd annual Managed Print Summit will take place on July 13 from 8:00 a.m. to 6:00 p.m. at the Mandalay Bay Resort and Casino in Las Vegas, Nevada.

Lyra Research (http://www.lyra.com), the digital imaging authority, announces that Lyra Senior Analyst Cortney Kasuba will present MPS: Capturing the Business Opportunities (1:30–2:15 p.m.) and will moderate the Software Integration Panel (11:45 a.m.–12:30 p.m.) at the 2010 Managed Print Summit (http://events.rechargermag.com/events/managed-print-summit-2010/tracks/track-list.aspx), a frontrunner event to Recharger Magazine’s World Expo (http://www.1105events.com/recharger/WorldExpo2009/). The 2nd annual Managed Print Summit will take place on July 13 from 8:00 a.m. to 6:00 p.m. at the Mandalay Bay Resort and Casino in Las Vegas, Nevada. The summit is targeted toward aftermarket industry professionals—dealers, resellers, remanufacturers, and others—focused on advancing print-management strategies.

Utilizing real-world installed-base and print-volume data from Lyra’s Office Print Monitor (OPM) information service, Kasuba will discuss the economy’s impact on print volumes and managed print services (MPS) in vertical markets and provide an in-depth view of MPS in the health-services industry. She will discuss how OEMs’ dual-channel product strategy will benefit MPS service providers and its impact on the supplies market, as well as the industry’s shift from boxes to pages to solutions. She will conclude her presentation with a discussion of the most important features of an MPS program for existing and potential users and provide insight into the future requirements of MPS engagements, including the need to examine supplies usage differences and OEM and aftermarket cartridge purchases.

“Recharger’s Managed Print Summit is a beneficial event for aftermarket companies interested in promoting the value of print management. Lyra appreciates the opportunity to share our research and insight into the economy’s influence on MPS and the available MPS vertical market opportunities,” said Kasuba. “We also welcome the chance to provide the Summit’s aftermarket audience with an understanding of the current trends surrounding MPS and what it takes to stand out from the competition.”

Scheduling an Analyst Meeting during the Event
To schedule an analyst meeting with Ms. Kasuba during the conference, please contact Irene Savage at 617-454-2658 or isavage@lyra.com.

About Office Print Monitor
Lyra’s Office Print Monitor information service helps printer and copier vendors track changes regarding where and how hard copy is output. The OPM service also enhances Lyra’s coverage of office printing by combining real-world corporate printing data, powered by PrintFleet, with Lyra’s strategic analysis, forecast and installed-base data, and detailed hard copy specifications. Through its relationship with PrintFleet, Lyra has established an ever-expanding panel of hard copy devices that are monitored in real time. The current panel consists of more than 100,000 hard copy devices in nearly 5,000 corporations throughout North America. OPM includes five components—expert consultation, snapshots of specific corporate printing attributes, in-depth analysis reports of key trends, indexes, and optional client-defined customized data reports.

For more information about this service, please contact Tom Sandock at 617-454-2621 or tsandock(at)lyra(dot)com.

Lyra Research: The Digital Imaging Authority
Lyra Research collaborates with imaging industry decision makers worldwide, enabling clients to strengthen their market position and achieve profitable growth. Lyra’s expert analysts and editors help clients devise and implement creative solutions to business challenges, providing them with competitive intelligence, strategic and tactical advice, news and analysis, and market forecasts.

Since 1991, Lyra’s custom research and consulting, advisory services, award-winning journals, and innovative events have set the standard for analysis of imaging hardware, consumables, and digital photography markets.

Visit http://www.lyra.com to learn more about how Lyra can be your strategic business partner.

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