Chris Boudreaux Joins Converseon From Accenture To Lead The Social Media Management Practice

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Converseon, the award winning full service social media consultancy, today announced that Chris Boudreaux, noted expert on social media management and co-author of the upcoming book, The Social Media Management Handbook (Wiley & Sons), has been appointed Senior Vice President of the firm's Social Media Management practice.

Converseon Senior Vice President Chris Boudreaux

“We’re thrilled to have Chris join Converseon,” said Rob Key, Converseon Founder and CEO. “His leadership and experience strengthens our team’s ability in providing social media solutions that can flourish across the enterprise."

Converseon, the award winning full service social media consultancy, today announced that Chris Boudreaux, noted expert on social media management and co-author of the upcoming book, The Social Media Management Handbook (Wiley & Sons), has been appointed Senior Vice President of the firm's Social Media Management practice.

In this role, Chris will work with leading brands to help them redesign business processes, improve data integration strategies, develop effective policies and internal governance processes and otherwise improve their ability to harness the power of social media to meet business objectives.

Chris joins Converseon from Accenture where he focused on online product development and led Accenture's Social Media Management offering. His work in social media has been featured by industry researchers and journalists including Forrester, Gartner and Reuters. In his seventeen year career, Chris has worked for or consulted to leading global corporations including Altana Pharma AG, Bank of America, Blockbuster, Boeing, eBay, Kodak and Microsoft.

While completing his MBA and MS in Computer Science at the University of Chicago, Chris co-founded Operation Homelink, a non-profit organization that provides refurbished PCs to families of deployed military personnel so that they can stay in touch with their family members overseas.

Chris also founded SocialMediaGovernance.com, the foremost resource on governance in social media, which includes an extensive database of policies and guidelines, as well as a leading blog in this area.

In addition to a Master of Science in Computer Science and an MBA from the University of Chicago, Chris holds a Master of Aeronautical Science from Embry-Riddle Aeronautical University and a Bachelor of Science in Management from Tulane University.

"We're thrilled to have Chris join Converseon," said Rob Key, Converseon Founder and CEO. "His leadership and experience strengthens our team's ability in providing social media solutions that can flourish across the enterprise. Social media is clearly an engine of transformation that requires an 'inside-out' approach that encompasses governance, policy, training, data integration, infrastructure reviews and more. Chris will help take our already flourishing Social Management practice to the next level and help further our mission to become the world's leading social media consultancy."

In his role, Chris will work closely with Mike Moran, Converseon's Chief Strategist, former IBM Distinguished Engineer and author of several books including "Do it Wrong Quickly," and other leading Converseon team members, including Senior Director Constantin Basturea, and Craig Daitch, SVP of Activation ,to help provide the industry's most robust "end-to-end" social solution.

Regarding his transition to Converseon, Chris stated, "It is a privilege to join the Converseon team. They are true thought leaders who bring tremendous value to their clients, and I am very excited by the opportunity to contribute to their impressive growth and innovation in social media."

About Converseon

Founded in 2001, Converseon is a multiple-award winning full service social consultancy that helps leading brands "join the conversation" to meet business objectives. Converseon provides the listening/engagement technologies (Conversation Miner™), organizational consulting and engagement/activation services to provide a unique "end to end" social solution for leading enterprises. Among its recognitions is the 2009 SAMMY Award for "Best Social Media Agency," a WOMMIE (for Best Word of Mouth Program), the OMMA Award for Best Use of Virtual Worlds, among many others.    Headquartered in New York, Converseon's team extends to Detroit, San Francisco, London, Switzerland and Australia. For additional information please contact Converseon at info(at)converseon(dot)com or learn more about Converseon at http://www.converseon.com, http://www.twitter.com/converseon or blog.converseon.com

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David Parmet
Converseon
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