Acquity Group Named Implementation Partner for Atlas Air Worldwide Holdings, Inc.

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Company engages Acquity Group to standardize project management, increase visibility into initiatives, and improve efficiencies and effectiveness

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The more complex a business, with its multitude of services and dispersed divisions, the greater the need for this type of governance organization. Companies are just now starting to mature to a point where the importance of these types of solutions are being realized and executed.

Acquity Group, a world’s leading multi-channel commerce and digital marketing company, today announced its engagement to help develop an enterprise program management office (EPMO) for Atlas Air Worldwide Holdings, Inc. (Atlas Air) (Nasdaq: AAWW). Atlas Air is a leading provider of global air cargo assets and outsourced aircraft operating services and solutions. Atlas Air seeks to increase visibility into and improve the assessment of projects, resource utilization, business objectives, and benefits realization. It also seeks to achieve greater operating efficiencies and effectiveness. “The standardization of project governance and selection across our business is important for our continued success,” said Spencer Schwartz, Atlas Air’s Senior Vice President and Chief Financial Officer. “This solution is expected to increase the success of our key initiatives.” After an extensive RFP process, Atlas Air selected Acquity Group based on its EPMO implementation experience with other large organizations, including a large Canadian retailer and a global media and entertainment company. Atlas Air’s decision also reflected Acquity Group’s strategic perspective and its distinct subject matter experts across three primary focus areas: Demand planning, EPMO development, and Organizational Change Management. “This will help companies provide increased visibility into existing resources, consider cost saving opportunities, and also leverage previous engagements that are in-line with strategic objectives,” said Dan Neiweem, Director within Acquity Group’s Business and Technology Enablement solution area. Neiweem explained that many companies are considering this type of organizational management today, as last year’s budget setbacks forced many brands to sideline such efforts. “Creating a governance structure to oversee projects is becoming critical to moving companies forward today,” added Neiweem. “The more complex a business, with its multitude of services and dispersed divisions, the greater the need for this type of governance organization. Companies are just now starting to mature to a point where the importance of these types of solutions are being realized and executed.” About Atlas Air Worldwide Holdings, Inc.: Atlas Air Worldwide Holdings, Inc. (AAWW) is the parent company of Atlas Air, Inc. (Atlas) and Titan Aviation Leasing (Titan), and is the majority shareholder of Polar Air Cargo Worldwide, Inc. (Polar). Through Atlas and Polar, AAWW operates the world’s largest fleet of Boeing 747 freighter aircraft. Atlas, Titan and Polar offer a range of air cargo and aircraft operating services and solutions that include AMCI aircraft leasing – in which customers receive a dedicated aircraft, crew, maintenance and insurance on a long-term lease basis; CMI service, for customers that provide their own aircraft; express network and scheduled air cargo service; military charters; commercial cargo charters; and dry leasing of aircraft and engines. AAWW’s press releases, SEC filings and other information may be accessed through the company’s home page, http://www.atlasair.com. About Acquity Group: Acquity Group is the world’s leading multi-channel commerce and digital marketing company, creating award-winning digital experiences for global brands. Our multi-disciplinary approach brings together strategy, design, and technology to create brand-unique experiences that build unbreakable customer relationships. Acquity Group is headquartered in Chicago, with offices across the U.S. To define a unique perspective for your business, contact Acquity Group at http://www.acquitygroup.com. Acquity Group, a world’s leading multi-channel commerce and digital marketing company, today announced its engagement to help develop an enterprise program management office (EPMO) for Atlas Air Worldwide Holdings, Inc. (Atlas Air) (Nasdaq: AAWW). Atlas Air is a leading provider of global air cargo assets and outsourced aircraft operating services and solutions.

Atlas Air seeks to increase visibility into and improve the assessment of projects, resource utilization, business objectives, and benefits realization. It also seeks to achieve greater operating efficiencies and effectiveness.

“The standardization of project governance and selection across our business is important for our continued success,” said Spencer Schwartz, Atlas Air’s Senior Vice President and Chief Financial Officer. “This solution is expected to increase the success of our key initiatives.”

After an extensive RFP process, Atlas Air selected Acquity Group based on its EPMO implementation experience with other large organizations, including a large Canadian retailer and a global media and entertainment company. Atlas Air’s decision also reflected Acquity Group’s strategic perspective and its distinct subject matter experts across three primary focus areas: Demand planning, EPMO development, and Organizational Change Management.

“This will help companies provide increased visibility into existing resources, consider cost saving opportunities, and also leverage previous engagements that are in-line with strategic objectives,” said Dan Neiweem, Director within Acquity Group’s Business and Technology Enablement solution area.

Neiweem explained that many companies are considering this type of organizational management today, as last year’s budget setbacks forced many brands to sideline such efforts.

“Creating a governance structure to oversee projects is becoming critical to moving companies forward today,” added Neiweem. “The more complex a business, with its multitude of services and dispersed divisions, the greater the need for this type of governance organization. Companies are just now starting to mature to a point where the importance of these types of solutions are being realized and executed.”

About Atlas Air Worldwide Holdings, Inc.:

Atlas Air Worldwide Holdings, Inc. (AAWW) is the parent company of Atlas Air, Inc. (Atlas) and Titan Aviation Leasing (Titan), and is the majority shareholder of Polar Air Cargo Worldwide, Inc. (Polar). Through Atlas and Polar, AAWW operates the world’s largest fleet of Boeing 747 freighter aircraft.

Atlas, Titan and Polar offer a range of air cargo and aircraft operating services and solutions that include AMCI aircraft leasing – in which customers receive a dedicated aircraft, crew, maintenance and insurance on a long-term lease basis; CMI service, for customers that provide their own aircraft; express network and scheduled air cargo service; military charters; commercial cargo charters; and dry leasing of aircraft and engines.

AAWW’s press releases, SEC filings and other information may be accessed through the company’s home page, http://www.atlasair.com.

About Acquity Group:

Acquity Group is the world’s leading multi-channel commerce and digital marketing company, creating award-winning digital experiences for global brands. Our multi-disciplinary approach brings together strategy, design, and technology to create brand-unique experiences that build unbreakable customer relationships. Acquity Group is headquartered in Chicago, with offices across the U.S. To define a unique perspective for your business, contact Acquity Group at http://www.acquitygroup.com.

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