Washington, DC (PRWEB) July 12, 2010
July is a great time to schedule and complete professional development training since many businesses slow down to accommodate vacations. For personnel who are not going anywhere, this is an opportunity to assess how new job skills will help them keep their current jobs and offer more value, or allow job seekers to get trained in new careers.
One solution is to attend a two, three or five-day Search Engine Optimization (SEO) training and certification course through the Search Engine Academy Washington DC. These workshops allow attendees to hear how SEO techniques, processes and procedures can rank their web sites and pages higher in search engine results. Each training module is followed by hands-on practice and exercises.
"I was a little surprised by the demand," according to Nancy E. Wigal, Search Engine Academy Washington DC owner. "People are very interested in upgrading their skill sets and web expertise this month."
Students are encouraged to identify individual web pages on their websites that need optimizing before coming to the workshops. By the end of the course, attendees are SEO-trained and certified by the Search Engine Academy, and they have actual, practical SEO experience in optimizing their own websites.
In addition, attendees receive an SEO priority action plan that is customized for their website. They also receive six months free mentoring after completing any workshop to ensure they are applying the SEO techniques and principals properly. Students may also elect to receive national Continuing Education Units (CEU) through the University of Southern Mississippi.
More and more jobs require some SEO knowledge and experience. Content managers, writers and web project managers all benefit from understanding SEO principals and processes in order to do their jobs more efficiently and effectively.
In addition, personnel who benefit from receiving SEO training and certification include internet marketers, bloggers, web masters, business owners, marketing professional, SEO consultants and specialists who want to master and incorporate the most up to date SEO techniques, as well as laid-off workers who need new careers, and U.S. military veterans returning to civilian life.
"I get inquiries constantly from people who have been laid off, asking if SEO is a viable career field," says Nancy. "I tell them that SEO is a function and skill requirement for many marketing and web-based positions."
The Search Engine Academy July SEO training and certification schedule is: Two-day basic SEO course July 19 - 20, 2010; three-day advanced SEO training July 21 - 23, 2010; five-day comprehensive SEO training July 19 - 23, 2010. Special rates are being given for these courses in honor of the Fourth of July.
All courses are taught in Washington DC at metro-accessible locations.
About the Search Engine Academy Washington DC: The Academy offers two, three and five-day SEO training and certification for web and technical professionals. The Academy also creates and teaches highly customized corporate training packages for businesses to implement in-house SEO functionality, or improve their current SEO program. SEO consultation is also available by contract agreement.