Starting this business is something that I've been thinking about doing for quite some time, and I am confident that both the timing and the sports business environment are properly aligned.
Irvine, CA (PRWEB) July 12, 2010
Pro Football Hall of Fame quarterback WARREN MOON today announced the formation and start-up of his new company, SPORTS 1 MARKETING. Moon will serve as President/Founder of the new firm, which will be headquartered in Irvine, CA. Moon also has announced the hiring of Dave Meltzer as SPORTS 1 MARKETING’S CEO. Meltzer previously served in the same capacity for Leigh Steinberg Enterprises.
SPORTS 1 MARKETING is a one-stop sports and entertainment marketing firm that will offer full services to clients in the area of sports, entertainment, charitable events and media. SPORTS 1 MARKETING has built-in and ever-expanding affiliations with current and past elite athletes, and with professional and college coaches. SPORTS 1’s multi-tiered relationships with a variety of companies will make it an outstanding vehicle to link athletes, coaches and other sports celebrities with the best corporate match for their endeavors. The company’s name derives from the uniform number that Moon wore throughout his college and professional football career.
“Starting this business is something that I’ve been thinking about doing for quite some time, and I am confident that both the timing and the sports business environment are properly aligned,” said Moon. “I know it can be somewhat of a cliché for a former athlete to say that he misses a highly competitive environment once his playing career comes to an end. But while that may be true, for me personally, starting SPORTS 1 MARKETING is much more than that. While I was playing, I was fortunate enough to fully realize and prepare for my business life after football. I’m proud of the fact that besides being known as a successful former football player, I’ve also worked hard to establish myself as a successful businessman, network broadcaster, sports & entertainment executive and philanthropist. I have studied the marketplace and prepared myself over many years for this opportunity. For those who have followed or are aware of the previous chapters of my professional career, I can pledge that while striving to create successful opportunities for our clients, our firm will operate with character and integrity.”
In his 17-year career in the National Football League, Moon established himself as one of the greatest quarterbacks in the history of the NFL. Ranking as one of the most prolific passers in football annals, Moon’s name is prominent throughout the league’s record book. In addition, his charitable and philanthropic efforts, along with his service to the community, were matched by few players of his era. Moon was named as the NFL’s Man of the Year in 1989, which is the highest community award that the league can bestow upon an active player. A nine-time Pro Bowler, Moon retired from football following the 2000 season and was inducted into the Pro Football Hall of Fame in 2005. Counting his time in both the NFL and the CFL, Moon amazingly played a total of 23 professional seasons in four different decades at perhaps the most demanding position in all of sports. His professional total of 70,553 regular season passing yards and 435 touchdown passes will likely never be equaled.
Meltzer brings impressive business credentials to SPORTS 1 MARKETING. During his tenure as the CEO for noted sports agent/attorney Leigh Steinberg, Meltzer assisted in negotiating over $2 billion in sports and entertainment contracts. Meltzer is considered one of the pioneers in the online and interactive business channel development. His wealth of experience puts him in position to secure diverse business opportunities for the firm’s clientele, including but not limited to endorsements, sponsorships, corporate equity ownership positions and maximizing clients’ overall business potential.
“I am delighted to be joining forces with one of the greatest players, community activists and businessmen in recent NFL annals,” said Meltzer. “I am tremendously excited about the opportunities that are before us in today’s sports marketing world, and I am confident that we are well-positioned to have a meaningful impact on the industry. We are excited about the launch of SPORTS 1 MARKETING, but now it’s time for Warren, myself and our fantastic new staff to get to work!”
SPORTS 1 MARKETING is open for business and is located at 2 Venture, Suite 140, Irvine, CA 92618 (949-336-6380). The company’s new website is http://www.sports1marketing.com.
For further information or to schedule an interview with Warren Moon, please contact Chip Namias, Athlete & Event Sports Public Relations, (310) 255-1133, chip(at)cvl(dot)net
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