Hotel Direct Announce Rapid Growth Expansion with New Global Destinations

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Premiere destinations now include hotels in New York, Dubai, Amsterdam, Prague and Rome – with the promise of further global expansion in 2011.

This is just the first step of a program of dramatic development of Hotel Direct's destinations over the next 12 months which will lead to a global offering by early 2011

Hotel Direct (http://www.hoteldirect.co.uk) is delighted to announce the expansion of its global presence with new hotels in New York, Dubai, Amsterdam, Prague and Rome.

Established in 1997 and the UK’s leading independent OTA for London hotels, Hotel Direct has long offered leading European destinations in Dublin, Paris and London. With a strong and well established brand presence in the UK and Ireland markets, the company is determined to build upon this to offer a more universal product.

Mark Wilson, Director at Hotel Direct, says “This is just the first step of a program of dramatic development of Hotel Direct's destinations over the next 12 months which will lead to a global offering by early 2011.”

Exciting times await the hotel specialist booking service and proving it is still possible to excel in a gloomy recession that is hitting the travel industry hard. Hotel Direct operates a call centre in Cornwall and takes pride in a highly trained customer staff service and free telephone numbers from the UK, Ireland and USA. They firmly believe a dual online/offline approach to customer service which adds value to the whole booking process will remain key in the growing success of the business.

Today, Hotel Direct has over 1 million customers and will market the new destinations actively to this loyal customer base. The more extensive product range caters for both business trips and city breaks alike, allowing the opportunity to enjoy some of the world’s most desirable locations in hotels that pass the high Hotel Direct standard, whether budget or luxury class; hotels in New York or Dubai.

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