The United Nations World Tourism Organization (UNWTO) reports that international tourist arrivals have increased after last year's downturn, with varied but positive growth in all world regions.
(Vocus) July 14, 2010
The global recession, which has led to an increasing trend for staycations, has meant the battle for lucrative tourist money is even more intense than ever before.
With such challenging economic conditions, every tourist board needs to fight for visitors - whether that be by the promise of value or a unique experience.
Cheap flights comparison site Skyscanner reveals which countries are proving most successful in tempting tourists away from holidays in their home country and to their international shores.
Analyzing flight search patterns of almost 10 million users each month, Skyscanner can reveal that Spain ranked number one as the most searched for country overall. The Iberian nation was the most popular holiday destination globally, receiving the most interest from Skyscanner users across all markets. In second place was the United Kingdom, followed by the U.S., Italy, Germany and France.
Barry Smith, Skyscanner Co-founder and Business Director commented:
“The United Nations World Tourism Organization (UNWTO) reports that international tourist arrivals have increased after last year’s downturn, with varied but positive growth in all world regions.”
“Skyscanner is particularly strong in the U.K. and European markets and our data reflects this so it’s perhaps not surprising that Spain ranks so highly. Nevertheless, with visitors from 233 countries/territories, we can give a very good indication of which destinations are the most popular with travellers.”
Most searched for countries by global Skyscanner users*
Who’s coming to the U.S.?
Looking specifically at inbound tourism for the U.S., Skyscanner can reveal that the United Kingdom is the biggest originator of United States tourist traffic. Contributing factors could include the weakened American dollar, the sheer variety of places to visit, plus the abundance of London flight deals into the U.S.
Germany was ranked as the second biggest provider of tourists, followed by Italy which may be attributed to tourists visiting family in New York, Philadelphia, and Chicago, the largest concentrations of Italians in the U.S. Spain ranked 4th in the list of international inbound tourism to the U.S., while Ireland placed 5th.
Origin of Inbound Tourists to the U.S.
1. United Kingdom
*data from last 30 days
Skyscanner is a leading travel search site providing instant online comparisons on flight prices and cheap international flights for over 670,000 routes, including flights from New York, on over 600 airlines.
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