Demonstrating the Value of SEO Within a Large Organization
Redding, CT (PRWEB) July 14, 2010
On Thursday, August 5 at 1 PM EDT, Search Marketing Now presents " Demonstrating the Value of SEO Within a Large Organization: What to Measure, How to Report, " featuring search marketing expert Bill Hunt. This webcast is free and is sponsored by Searchmetrics.
Registration is open at Search Marketing Now.
For anyone working on search engine optimization (SEO) for a large website in a large organization, knowing how to report on SEO results can be critical to the ongoing success of the SEO program. The challenges can be many -- whether it's because upper management needs to be convinced, or because there are multi-lingual, multi-national or even cross-cultural issues that enter into play.
In this webcast, global search marketing expert Bill Hunt will discuss strategies and tactics for SEO reporting in large organizations. He'll talk about what to measure, what to report, and how to break it down so it makes sense to everyone in the chain of command.
Bill Hunt is currently the President of Back Azimuth Consulting. He is considered the top thought leader on Global Search Engine Marketing and is internationally recognized Search Marketing expert , having spoken at conferences in more than 30 countries. He has previously been the CEO of two of the largest Global Search marketing firms, Global Strategies and Outrider both of which were acquired by WPP. Bill is the co-author of the best-selling book "Search Engine Marketing, Inc."
This webcast is sponsored by Searchmetrics, a leading provider of premium SEO SaaS solutions.
About Search Marketing Now and Third Door Media:
Search Marketing Now webcasts are produced by Third Door Media, Inc. Third Door Media's mission is to empower interactive and search marketing professionals by providing trusted content and community services they need to be successful.
Third Door Media produces the conference series Search Marketing Expo - SMX, which includes SMX East, SMX West, SMX Advanced and other SMX conferences. Third Door Media also publishes the search marketing news and analysis site Search Engine Land and Sphinn.com, the place for web, online, search, interactive and internet marketers to share news stories, talk within subject-specific discussion forums, build a network and stay connected to hot topics in internet marketing.