Toyota of Des Moines: A Strategic Move into Social Media

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Toyota of Des Moines has vroomed into the Social Media marketing arena, chauffeured by One Social Media. Toyota hopes to extend its online marketing reach banking on One Social Media’s experience and knowhow.

Toyota of Des Moines, the leading dealer of Toyota in the state of Iowa, has recently partnered with One Social Media to unleash the magic of social media marketing for their business. Speaking about the partnership, Pete Dalamaggas, Operations and Internet Sales Director for Toyota of Des Moines said, “Today's customer expects social media to be part of our communication and service strategy and we're excited to take our social media to a new level.”

Joe Soto, CEO of One Social Media added, “Toyota of Des Moines is Iowa's most respected dealership because they are committed to quality service and they treat their customers like their family. By fully engaging in social media they are taking another step towards making sure they are serving their customers by connecting with them assertively online.”

Located about ½ mile south of the Merle Hay Road exit off of Interstate 35 and Interstate 80 on the Merle Hay Auto mile, Toyota of Des Moines is the leading retail center for buying new Toyota and Scion vehicles as well as most makes and models of pre-owned cars, trucks, vans and sport utility vehicles (SUVs).

The company has been the recipient of the President's Cabinet Award for the past 4 years, a feat that makes them one of the Top 12 Toyota dealers in the US out of over 1,200 dealers spread all across the nation.

With the marketing expertise and social media knowhow from One Social Media’s skilled panel of experts, Toyota of Des Moines is all set to make the jump to the next level of online marketing and reach out to an entirely new segment of the population. The collaboration marks yet another example of the rapidly growing popularity and importance of marketing through Social Media channels such as Facebook, Twitter, LinkedIn, YouTube, Flickr and more.

Toyota of Des Moines has customers coming not only from Iowa but from other states like Nebraska, Missouri, Minnesota, and Illinois.

Their recently initiated strategic move into social media will let them easily reach out to more and more of these customers and gradually build the kind of online community consistent with their dealership credibility and already strong reputation.

You can follow Toyota of Des Moines on Twitter by visiting and find them on Facebook at

About One Social Media

One Social Media is a social media marketing firm with broad industry experience, a talented staff and a fresh point of view.

Dedicated to creating and implementing the social marketing needs, they specialize in helping small businesses use social media tools, sites and applications to connect with customers and prospects.

One Social Media
Joseph Soto

Iowa Office:
5550 Wild Rose Lane
Suite 400
West Des Moines, IA 50266
Phone: 515-661-6316
Fax: 515-661-6101

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