Portland, OR (PRWEB) July 19, 2010
Hubinero launched today as the first bicycle-specific online auction site where registered users can buy, sell and swap items free of charge. Hubinero sets out to compete with online behemoths by targeting a niche market and addressing some of the most common complaints of ever-increasing fees and bureaucracy. Aware that being free is not enough to take a significant market share, Hubinero offers a slew of unique features aimed at improving common criticisms of traditional venues.
Hubinero started by addressing complaints of limited payment options and one-way feedback policies. The site currently offers eleven direct payment options and sellers have the ability to leave negative feedback in the event of a non-performing buyer. Another area targeted for improvement was creating clearly defined condition ratings. Until now, stating the condition of an item has been very subjective - leaving descriptions and pictures open to interpretation. Other useful resources offered to aid cyclists include a calculator to estimate the value a used bike, call-out diagrams for identifying the name of bike parts, photo and video uploads, selling and buying best practices as well as free wanted ads. Due to the bicycle-specific features and resources, the site hopes to attract a highly targeted audience.
Merchants hoping to tap into the growing cycling community can set up a store at no cost to offer their bicycle related goods and digital media. Sellers can leverage their social networks with automatic feeds to Facebook and Twitter accounts when new items are listed. Users hoping to get a head start can link to their established feedback ratings on both eBay and Amazon. Hubinero looks to its users to build the site into a tight-knit community where everyone can share what they love, riding bikes. Hubinero is a rider owned and operated website that pledges philanthropic donations to charities focused on improving peoples’ quality of life through cycling.