The Atticus Group, LLC Names Robert Macadaeg as Director of Creative Services

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Robert Macadaeg has joined The Atticus Group as the Company's Director of Creative Services. The appointment of Mr. Macadaeg to this role will expand The Atticus Group’s capabilities and enhance the company’s ability to deliver creative marketing solutions to its clients. The Atticus Group specializes in the creation of business development and strategic marketing plans and the implementation of innovative tactical marketing solutions that assist companies which have novel medical and diagnostic technologies being commercialized in the U.S. and select global markets.

The Atticus Group, LLC, a privately held company, announced today that Robert Macadaeg has joined the company as Director of Creative Services. The appointment of Mr. Macadaeg to this role will expand The Atticus Group’s capabilities and enhance the company’s ability to deliver creative marketing solutions to its clients.

Prior to joining The Atticus Group, Mr. Macadaeg was Senior Strategic Communications Manager at Salient Surgical Technologies. While at Salient, Mr. Macadaeg was responsible for corporate and brand identities, the development of creative marketing tools and materials which supported product positioning and promotional activities, and web-based marketing solutions for public relations and professional messaging initiatives. He was previously responsible for marketing communications at Vasca, Inc., a start-up medical technology company. Mr. Macadaeg has also previously held positions as the Director of Marketing and Publicity for the Sarasota Film Society and the Director of Marketing and Development at the Sarasota Ballet of Florida. Prior to beginning his professional career, Mr. Macadaeg served five years in the United States Army as a tactical communications specialist with the 82nd Airborne Division based at Fort Bragg, North Carolina. Mr. Macadaeg has a Bachelor of Arts in Communications from the University of Michigan and a Master of Fine Arts from Brandeis University.

“We are pleased to have someone with Mr. Macadaeg’s marketing communications and public relations experience join our team” stated Larry Yost, Managing Partner of the Atticus Group. “Robert’s creative capabilities, communications experience, and technical expertise with design, video and web technologies will permit The Atticus Group to offer a wider range of services to our clients who are looking for an economical alternative for their creative services needs.”

About The Atticus Group, LLC

The Atticus Group’s mission is to partner with medical technology companies assisting them to develop business development and strategic marketing plans and implement innovative tactical marketing solutions which drive revenue growth and help to achieve business objectives. The Atticus Group’s primary focus is towards companies which have novel medical and diagnostic technologies being commercialized in the U.S. and select global markets. The Atticus Group was founded by Larry Yost who has over 25 years of domestic and international medical device and pharmaceutical company experience.

For more information on The Atticus Group, visit our website at http://www.theatticusgroup.net.

Contact information:

Larry Yost
Managing Partner
The Atticus Group, LLC
P.O. Box 455
Portsmouth, NH 03802-0455 USA
+1.603.969.5421

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