AutoTex PINK is committed to doing our part to help the cause. Having our wiper blades available on Amazon.com will be a big boost to meeting our goal of helping fund continuing research that will hopefully one day eliminate this disease.
Pine Brook, NJ (Vocus) July 20, 2010
AutoTex PINK, the windshield wiper blade that is working to “Wipe Out Breast Cancer” is now available for sale by Amazon.com. A portion of the proceeds from the sale of these high quality wiper blades is donated to support those affected by breast cancer and to help fund ongoing research.
“We are so excited to be able to offer our windshield wiper blades on Amazon.com,” said Paula Lombard, WEXCO president and co-founder of AutoTex PINK. “AutoTex PINK is committed to doing our part to help the cause. Having our wiper blades available on Amazon.com will be a big boost to meeting our goal of helping fund continuing research that will hopefully one day eliminate this disease.”
According to the American Cancer Society, excluding cancers of the skin, breast cancer is the most common cancer in women. As a woman-owned company, AutoTex PINK wanted to find a way to help the cause, so it has partnered with the National Breast Cancer Research Foundation in the United States and the Breast Cancer Society of Canada to support them in their research and community outreach efforts. The NBCF is among only 5% of the charities rated by Charity Navigator, to have received 4 consecutive 4-star evaluations.
Amazon.com, a top 20 most visited site in America, is working closely with AutoTex PINK to improve the product’s visibility to its visitors through cross-marketing campaigns and A+ product pages.
“It has been inspiring to see Amazon.com take such a proactive role in our product line. For a company of their size to show the passion they have has been incredible,” said Lombard. “Moreover, seeing Amazon.com’s commitment to the cause has made creating this program worth it.”
AutoTex PINK windshield wiper blades come in a standard black color, with a small pink ribbon promoting the cause of breast cancer awareness and research. They are available in metal or frameless. Key features of the AutoTex PINK wiper blades include:
- Fits over 98% of vehicles on the road
- Natural molded rubber for longer life
- Meets or exceeds SAE specifications
- Easy installation in as little as five minutes
About AutoTex PINK: AutoTex PINK is a division of WEXCO Industries, Inc., a certified WBENC (Women’s Business Enterprise National Council) company that is one of the nation’s leading global supplier of OEM quality windshield wiper blades, auto parts and accessories. A portion of the sales of AutoTex PINK windshield wiper blades goes to the National Breast Cancer Foundation and the Breast Cancer Society of Canada. For more information, visit http://www.autotexpink.com or call 800.692.3962.
About Amazon.com: Amazon.com, Inc., a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices.
About National Breast Cancer Foundation, Inc.®:National Breast Cancer Foundation, Inc.® is a nonprofit charitable foundation headquartered in Frisco, Texas, just north of Dallas. The Foundation exists to save lives by providing access to free and low-cost mammograms for those with limited resources, increased awareness through continuing education programs and online community support programs. For more information, visit http://www.nbcf.org.
About The Breast Cancer Society of Canada: The Breast Cancer Society of Canada is a registered, national, not-for-profit, charitable organization dedicated to funding Canadian breast cancer research into the detection, prevention, treatment and to ultimately find a cure for the disease that women fear most. For more information, visit http://www.BCSC.ca.
For More Information, Contact: