Launches Redesign of the Website to Compare Online Brokers

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New website focuses on the key features of trading cost and service quality ratings used by new traders to compare brokers announces the re-launch of its website to help new traders make an informed decision about their online broker. The website features educational and comparison content for new traders to understand the different features used in a broker comparison as well as a description of the features that make each online broker unique.

The website features two versions of its chart to compare online brokers. The first is intended for beginning traders and provides a concise, side-by-side comparison of top online brokers. It evaluates the features most important to beginning traders including trading costs, service quality ratings and an evaluation of the strengths of each broker. The second chart is intended for the cost conscious trader using a similar format and including data on trading costs, account minimums and additional fees.

The goal of the site is to assist new traders with the difficult task of choosing the best online broker to meet their specific needs. The challenge for a new trader is to accurately compare multiple brokers across multiple criteria. The broker comparison chart compiles relevant broker information and organizes it in an easy to understand format. Among other site improvements are a series of articles designed to educate new traders on methods to compare online brokers, how to evaluate overall broker costs and understanding the features that are most important to beginning traders.

The re-launch of features a more interactive design to provide visitors with a higher quality experience than previous versions. Among other improvements, new features include streaming market data, a user forum for online traders to exchange ideas and opinions and the capability for visitors to write their own review of their online broker of choice. The site also includes more educational content along with an intuitive site navigation so that visitors can easily find the content that is most useful to them.

To view the broker comparison chart, visit

About is a service of Williams Hailey Investment Group. The site, initially launched in 2008, has helped thousands of traders make an informed decision in their choice of an online broker. Its highlight tool is a unique broker comparison chart that brings the most relevant decision criteria together for the beginning trader to evaluate.


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Daniel B. Johnson

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