Hicksville, NY (PRWEB) July 23, 2010
Nassau Candy, a manufacturer, innovator and developer of confectionery and snack products, has announced that Michael Pritchett has joined the company as vice president of sales and marketing. In his new role, Michael will be responsible for expanding Nassau Candy’s quality private label retail business focusing on the grocery, chain drug and convenience store distribution channels.
Prior to joining Nassau Candy, Michael held vice president of sales and marketing positions with Montreal, Quebec-based Cordon Bleu-Tomasso and Toronto-based E.D. SMITH.
“We are excited to welcome Michael to Nassau Candy,” said Barry Rosenbaum, president of Nassau Candy. “With more than 20 years of private label industry sales and marketing experience, he brings a solid sales track record and extensive experience working with various retailers within the private label market. We look forward to his contributions.”
Nassau Candy is an 80-year-old specialty candy, confections and gourmet foods manufacturer and distributor. In addition to more than 10,000 items, Nassau Candy has been manufacturing private label candy and snack food products for more than 20 years for companies including most of the major retailers in the United States. Nassau Candy’s private label business follows the highest quality standards and provides premier service and the best value for its customers.
“I am happy to join the team and look forward to growing Nassau Candy’s private label business,” said Pritchett. “My focus will be to introduce the private label innovation from Nassau Candy’s other channels of distribution to grocery, chain drug and convenience store retailers."
Pritchett adds that retailers can enhance their bottom lines with sophisticated private label candy programs by offering their customers high-quality products, in exciting packaging components, at a cost savings compared to brand names. “Retailers can have fun in the candy category and still have private label impact.”
Michael Pritchett can be reached at 330-668-1525 or visit Nassau Candy online at http://www.nassaucandy.com.
About Nassau Candy
Nassau Candy (http://www.nassaucandy.com) is an 80-year-old cutting-edge manufacturer, innovator and developer of confectionery and snack products. Nassau Candy’s team of food technologists, confectionery engineers, and of course, trained taste-testers, works hard to perfect the way America enjoys candy and snack foods each and every day.
Nassau Candy produces millions of pounds of mouthwatering candy and confections every year. Nassau Candy manufactures only the highest quality chocolate products, fudge, fruit slices, Jordan Almonds, hand-dipped cherries, nuts and trail mixes, and many hundreds more sumptuous delights for families to enjoy.