Auction123 Launches an Innovative Facebook Application Supporting Automotive, RV, Commercial Truck, Motorcycle, Marine, and Powersports Dealers

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Auction123 develops a unique Facebook application which integrates a real-time inventory showroom and offers inventory wall posting functionality for dealers of all vehicle categories.

Auction123, Inc., an inventory management and marketing provider for automotive dealers since 2001, announces a Facebook application to support all vehicle categories. The dynamic application is designed to offer a complete inventory display providing multiple opportunities for dealers to generate qualified leads from their page visitors.

The Auction123 Facebook application connects seamlessly with a dealer's existing Facebook page to display a showroom of real-time inventory. Each vehicle selected will open a detailed presentation complete with extra large images and rich content including a comprehensive list of all features and options. Videos entered into the Auction123 Dealer Dashboard can be viewed from the vehicle details page. Additionally, users can view CARFAX Vehicle History Reports (when applicable), submit secure credit applications, and share vehicles with friends.

All vehicle changes made within the Auction123 Inventory Management and Marketing system will simultaneously update to the dealership's Facebook page. Additionally, dealers can add and edit custom marketing text directly from the Auction123 Dealer Dashboard to be included on the "Our Inventory" Facebook tab. Dealership banners and graphics will also display on the "Our Inventory" page.

Dealers can post individual vehicles to their Facebook wall from the Auction123 system. The vehicle wall posts will automatically populate with titles, descriptions, links, and data. From the Auction123 Inventory Management and Marketing solution, dealers have full functionality to customize the vehicle wall posts and include unique marketing messages.

"The number of automotive, motorcycle, and RV dealers who advertise and market their dealerships on Facebook is astonishing," said Auction123 President Ray Basha. "We strive to not only advance the online marketing exposure for our automotive dealers, but to truly assist other vehicle category dealerships in staying with the times and increasing their online presence. We were one of the first eBay listing providers to support these categories and now we're the first offering them the tools to compete in the current social media marketing environment. "

To receive information on Auction123's Inventory Facebook Application, call (888) 514-0123.

About Auction123,Inc. ( Founded in 2001,, Inc. is the leading provider of end-to-end business solutions and services targeted at the Automotive, Powersports, RV, Commercial Truck, Aircraft and Marine industries.'s complete on-site and self-service collection methods, along with their unparalleled web-based software, offer dealerships a complete, centralized solution for managing their online inventory and data distribution. also offers seamless integration between the Dealer Management System (DMS), the dealer's website(s), eBay Motors, Craigslist and all third-party marketplaces. For more information visit,


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Tracy Roche
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