New York, NY (PRWEB) August 13, 2010
OfferMobi, the first US-based performance marketing network for mobile advertising campaigns, announced today that it will be presenting at this year's Affiliate Summit East, an annual conference providing critical information and insights to those in the performance marketing industry.
Affiliate Summit East, which has earned a reputation as one of the most prestigious conferences in the performance space over the past 10 years, is being held this year at the Hilton in Manhattan from August 15th to 17th. The event brings together more than 4,000 decision makers throughout five influential sectors in the performance marketing space: agencies, affiliates, merchants, networks, and vendors.
The OfferMobi executive team will be in attendance at their display booth, offering access to the latest company news, whitepapers and information, as well as sharing critical insights on a range of mobile marketing industry trends and forecasts with brand advertisers, mobile executives and influential media contacts attending the event.
The OfferMobi platform has built tremendous momentum in mobile marketing circles for its unique model as the first performance-only mobile marketing network in the United States. The OfferMobi model is based entirely on performance measures and not the traditional Cost per Click (CPC) or Cost per Thousand (CPM) model that has defined the mobile ad network for the past decade. Advertisers that partner with OfferMobi pay only for an action -- such as a lead uncovered, a subscription secured, a newsletter signup, an SMS list opt in -- that they want the end-user to take.
"We are delighted to have a leadership presence at this year's Affiliate Summit East event," said Mark Roth, CEO of OfferMobi. "We invite all attendees -- whether they're members of the media, potential OfferMobi partners or industry executives just looking to learn about the latest innovation in the mobile marketing space -- to join us at our booth and exchange valuable insights with our team, as well as learn more about the unique performance-based model that has helped establish OfferMobi as the fastest-growing mobile performance marketing network in the industry."
This announcement follows a string of milestone achievements which OfferMobi has announced since its launch in April 2010. Among the key milestones the company has achieved are the growth of its client base to more than 3,000 mobile publishers and 40 brand advertisers, as well as delivering industry-leading performance metrics for its customers such as increasing conversions by more than 260% and click rates by over 170%.
For more information on OfferMobi, including a listing of customers, service offerings and recent company news, visit http://www.OfferMobi.com. All attendees at next week's Affiliate Summit East event are encouraged to stop by the OfferMobi booth and learn more about the company and meet the OfferMobi leadership team.
OfferMobi is the first USA-based mobile affiliate network. Launched in early 2010, OfferMobi has amassed a loyal following of over 1000 mobile publishers who are seeking performance based commissions from ad campaigns they can run in mobile advertising channels. OfferMobi acts as both an agency and a performance based network for advertisers who wish to promote their mobile enabled website, App, or click to call/pay per call campaign. OfferMobi works with mobile publishers who own well travelled mobile destinations, popular app owners and other mobile ad networks to increase the revenue they earn from their mobile ad inventories on a performance basis.