Survive the Changing Business World with New Book: Competing for Global Dominance

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The new book, ‘Competing for Global Dominance’ is a roadmap to competing and thriving in a global marketplace.

New business book: 'Competing for Global Dominance' outlines a new paradigm required for entrepreneurs and business owners face to compete in a global marketplace. With the advantages of social media and cheaper labor, the opportunities are great. So are the challenges. Author Jack S. Katz prepares businesses to face the issues they face to compete for survival in a world marketplace no longer hindered by time and distance.

The Silicon Valley success model has moved into its adolescence and transformed its methodology more into using social and business networking. This is demonstrated on web sites like Facebook, YouTube, LinkedIn, LinkSV, Twitter, and Ecademy where people from around the world meet, communicate and collaborate with each other. These communities help businesses expand their influence and market share by developing new ways of doing business. Many governments, educational and private organizations have tried to duplicate the success of Silicon Valley with limited degrees of success, most without really understanding the new dynamics of global competition and how to enter new markets.

A new approach is needed to compete, grow and survive in this new globalized environment. This book shows the thought leadership from Katz, an expert who has worked with companies from around the world to position them for survival and expansion in the new world of globalization.

“Executives who understand the changes that are occurring worldwide and take advantage of these new business conditions increase their chances of winning. Those who don't (or who go against the
trends in the market) will usually struggle for market share, and then ultimately fail,” said Katz.
There is opportunity. It is no longer only companies with deep financial resources that can assume the risk required to expand their goods and services worldwide. Any company can now build the required infrastructure at low cost to support market development while building their international supply chain to expand their products and services worldwide.

Globalization means the experience of everyday life is becoming standardized around the world. The patterns of production and consumption are resulting in the homogenization of culture. We have never experienced this trend before throughout the history of mankind. The major goal for businesses is how to compete and thrive in this environment. This book is a roadmap.

Purchase a copy of Competing for Global Dominance at http://www.happyabout.com/global-dominance.php, Amazon or at selected retailers.

PUBLISHER: Super Star Press
TITLE: Competing for Global Dominance
SUBTITLE: Survival in a Changing World
AUTHOR: Jack S. Katz
DATE OF PUBLICATION: July 2010
PRICE: Paperback $29.95, eBook $19.95
ISBN: Paperback: 978-1-60773-042-2 (1-60773-042-1)
eBook: 978-1-60773-043-9 (1-60773-043-X)

About 42 Rules and Super Star Press
Super Star Press, a division of Happy About, was founded to help independent professionals establish themselves as experts in their field through writing, publishing and marketing books. The 42 Rules book series delivers wisdom in the form of compact, high-impact books on personal and professional growth. To learn more visit http://superstarpress.com/about_us.html.

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MITCHELL LEVY
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