Hatfield, PA (Vocus) August 18, 2010
K’NEX, the construction toy company focused on Building Worlds Kids Love, was featured in two recently released print publications: Retail Merchandiser and Parents Express magazines.
Retail Merchandiser, a publication covering all categories of the retail industry, examined K’NEX as a business in an article entitled, “Building Connections,” in its July/August issue, available at http://www.retail-merchandiser.com/. Parents Express, a Philadelphia-area parenting publication, focused on the Hatfield-based company’s local involvement and new product line in its July issue available at http://www.montgomerynews.com/parents_express/.
“Sharing the K’NEX story and promoting the entertainment and educational value of our products is one of the best parts of my job,” said K’NEX CEO Michael Araten, “and I was thrilled to have the opportunity to do it in both of these magazines.”
About K’NEX Brands
Founded in 1992, K’NEX Brands, the world’s most innovative construction toy company, was established to make and sell what has become one of the world’s leading integrated construction systems for children. Winner of over 200 international awards and recognitions, American-made K’NEX encourages youngsters to “imagine, build and play.” For more information, please visit http://www.knex.com.
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