Austin, TX (PRWEB) August 19, 2010
As the rest of the retail world struggled to survive the economic downturn this 12 year old Austin original opened 3 new stores. At the same time the company increased sales at the original location and online for a total of just over $12,000,000.
"Our growth was fueled by opportunity," Says Rick Culleton, the CEO. "The commercial real estate was just too cheap to resist." In March of 09 Discount Electronics purchased a vacant Hollywood Video building in South Austin from a California REIT. Ninety days later they followed up with the purchase of a Round Rock location on IH-35 and just a month after that opened a location in Cedar Park.
“The values we offer are too good for consumers to pass up,” Culleton states, “Refurbished Dell end of lease equipment just makes a lot of sense.” DiscountElectronics.com offers refurbished Dell computers with a yearlong warranty for less than a hundred dollars.
Culleton has no fear that a recovering economy could dampen sales. The company sold a record $7.5M for the first half of 2010 and expects revenue for the year to exceed $16,000,000.