Blink Interactive, Inc. Acquires Blue Flavor

Blink Interactive acquires Blue Flavor; Founder Nick Finck joins Blink as User Experience Director.

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Nick’s experience and reputation in the user experience community will be a real asset to Blink. We are excited to have him on our team

Seattle, WA (PRWEB) September 1, 2010

Blink Interactive Inc. has acquired Blue Flavor, a user experience design company, with Founder Nick Finck joining Blink Interactive as User Experience Director.

With an increasing emphasis of user experience as a differentiating factor in selling products and services today, Blink will be expanding its ten-year experience of designing great user experiences with this acquisition. Blink already stands apart from other user experience firms by having deep research skills, helping clients confidently deliver their products to the marketplace. Each client engagement is backed by research methods such as field studies, concept value studies, surveys, and usability testing.

"We saw a huge opportunity to have Nick and Blue Flavor join Blink," says Karen Clark-Cole, co-founder and COO of Blink.

At Blink, Nick will focus on directing client projects and delivering evidence-driven design solutions. Finck will also be instrumental in strengthening Blink's position as a thought leader in the user experience domain.

"I am happy to be a part of the amazing and talented team at Blink. This is going to enable us to deliver more in-depth results for our customers," Finck says.

Nick comes to Blink as a user experience professional and founder of Blue Flavor LLC. Nick has worked in the web industry for over a decade and has created web experiences for Fortune 500 companies including Adobe, Boeing, Google, and Oprah.com. Nick was the publisher of Digital Web Magazine for ten years and is actively involved in the web community, with events such as SXSW Interactive, the Information Architecture Summit, InfoCamp Seattle and in the past, WebVisions. Nick has also judged The Webby Awards and SXSW Web Awards.

"Nick's experience and reputation in the user experience community will be a real asset to Blink. We are excited to have him on our team," says Kelly Franznick, co-founder and CEO of Blink.

About Blue Flavor, LLC.
Founded in 2005, Blue Flavor is a Seattle-based user experience consultancy focused on delivering compelling and enjoyable experiences that improve the lives of customers. Blue Flavor specializes in information architecture, interaction design, and user research.

About Blink Interactive, Inc.
Since 2000, Blink Interactive has been a recognized leader in evidence-driven design. Blink's expertise spans the entire user experience lifecycle: from understanding user needs, to creating designs and prototypes, to conducting usability evaluations. Blink's approach helps clients confidently deliver their products to the marketplace. For more information, Blink Interactive can be reached at 1-877-254-6556 or http://www.blinkinteractive.com.

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