HomeSavvi Joins Forces with The Seattle Times Company

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Multi-year sales and marketing agreement enables remodeling professionals to broaden educational reach among consumers; provides homeowners with enhanced access to latest remodeling tips, trends and resources

HomeSavvi, a homeowner's complete online guide to the entire home remodeling process, today announced it has signed a multi-year sales and marketing agreement with Seattle Times Company (STC). Under this partnership, STC will provide a variety of gateways to the HomeSavvi site throughout the Seattle Times’ online network of sites, enabling remodeling professionals to broaden their educational reach and awareness among local consumers, and providing homeowners with enhanced access to the latest remodeling tips, trends and resources.

“After careful evaluation of all potential media partners, a partnership with the Seattle Times Company was clearly the best fit,” explains Villette Nolon, co-founder and CEO of HomeSavvi. “The Seattle Times is second-to-none in reaching homeowners in Western Washington, with a combined print and online readership of 1.8 million adults. Since 1896, it has been the Northwest’s most trusted source of local news and information, earning the respect of local consumers and leading the way in innovative new products. Homes remain the number-one investment consumers make, a trend that is even more accentuated in today’s uncertain economic climate. Partnering with The Seattle Times will help local homeowners make better-informed decisions and boost the awareness of local remodeling businesses.”

“We are constantly looking to find new and innovative ways to meet the needs of our readers and advertisers, and to enhance our online presence with current and expert information,” added Alan Fisco, senior vice president for sales and marketing at Seattle Times Company. “The quality experience HomeSavvi provides to homeowners who look to remodel, and to remodeling professionals who look to reach those homeowners, will be a great addition for our readers and advertisers.”

“HomeSavvi has the most effective methods to help me reach qualified homeowners and continue to build and expand my business,” said Craig Haveson, owner of STS Remodeling Corp. based in Seattle. “For professional remodeling businesses like ours, this partnership with Seattle Times Company creates a wider audience for HomeSavvi, and helps keep my business in front of more potential customers. In these economic times, this is critical.”

HomeSavvi is the premier online resource for homeowners looking for end-to-end remodeling solutions, including local resources, eco-friendly and energy efficient products, budgeting tools and much more. HomeSavvi users can use a personal notebook tool to manage and store ideas, information and resources found online.

About HomeSavvi
HomeSavvi is a homeowner's complete online guide to the home remodeling process, from start to finish. Consumers can access expert advice, local resources and professional assistance with home improvement and remodeling projects. HomeSavvi features a comprehensive remodeling resource directory, informative articles from trusted professionals, a forum where homeowners can meet local professionals and view their projects, and the latest news about universal design, eco-friendly building products and energy efficient initiatives. For more information, please visit us online at http://www.homesavvi.com, join us on Facebook or follow us on Twitter!

About the Seattle Times Company
The Seattle Times is a 114-year-old locally owned journalism and community service company. Founded in 1896 by Alden J. Blethen, The Seattle Times is a fourth- and fifth-generation family business. The family’s flagship newspaper, The Seattle Times, is the largest daily newspaper in Washington state and the largest Sunday newspaper in the Northwest. The flagship Web site, seattletimes.com, is the largest local news information web site in the Northwest. Other Blethen-owned newspapers in Washington are The Walla Walla Union-Bulletin, The Yakima Herald-Republic, The Issaquah Press and its affiliated community newspapers The Newcastle News, The Sammamish Review and The SnoValley Star. More company information, including links to the newspaper Web sites, is available at http://www.seattletimescompany.com.

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Muriel Guilbert
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