Capital Factory Hosts Second Annual Demo Day to Showcase 2010 Class of Startups

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Capital Factory, an early stage accelerator for tech startups based in Austin, Texas, will host their annual Demo Day today, marking the culmination of a ten-week program this summer. Demo Day, held at the AT&T Conference Center on the University of Texas campus, will provide five portfolio start-ups with the opportunity to launch their business concept to the world and specifically, to attending investors, to help the companies move toward the future and take things to the next level with their businesses. The event will also be streamed live to thousands of viewers over the Internet, available through the Capital Factory website at Capitalfactory.com starting at 9 a.m. CDT.

One thing I didn't realize at first is how Capital Factory could serve as a conduit from Austin to Silicon Valley

Capital Factory, an early stage accelerator for tech startups based in Austin, Texas, will host their annual Demo Day today, marking the culmination of a ten-week program this summer. Demo Day, held at the AT&T Conference Center on the University of Texas campus, will provide five portfolio start-ups with the opportunity to launch their business concept to the world and specifically, to attending investors, to help the companies move toward the future and take things to the next level with their businesses. The event will also be streamed live to thousands of viewers over the Internet. To watch Demo Day on the live web stream, please visit the Capital Factory website at http://www.capitalfactory.com starting at 9 a.m. CDT.

Demo Day will kick-off with a keynote speech on "Rise of the Angels" by well-known entrepreneur and angel investor, Naval Ravikant, co-maintainer of AngelList and co-author of Venture Hacks. The keynote will be followed by 8-minute concept demonstrations from each of the five portfolio companies. After each demonstration, there will be a brief Q&A and feedback session from a panel of experts.

The five demonstrating companies include:

  •     Hurricane Party - a location-based social networking application that helps users create, manage and discover events that are relevant to them.
  •     Keepstream - a social media curation tool for saving and repurposing the best content from Twitter, Facebook, and sites across the web.
  •     RecycleMatch - an online market for waste and recyclables that helps companies make waste a resource.
  •     Ripplefunction - a social media tool to track, manage and promote events online.
  •     Smackages - a makeup counter in your web browser.

"We had a diverse set of companies this summer, many coming from cities outside of Austin for this year's program," said Sam Decker, managing director of Capital Factory. "The most satisfying thing to see as a mentor is to see how far a company can mature over just one summer."

Following the company presentations, attendees will benefit from guest speaker presentations by entrepreneur Ash Maurya on "How to Identify a Lean Startup," and venture capitalist Dave McClure on "Lean Investing." During networking and lunch breaks, attendees will enjoy one-on-one access to Capital Factory portfolio companies and hundreds of attending entrepreneurs.

The Capital Factory program was established in April 2009 by Capital Factory directors, Joshua Baer, email marketing pioneer who founded OtherInbox; Sam Decker, Chief Marketing Officer at Bazaarvoice, and Bryan Menell, founder of AustinStartup.com. This year approximately 200 companies applied to participate. The winning five companies officially kicked off their 10-week program in late May, receiving up to $20,000 in cash as well as weekly mentoring sessions with a select group of proven, successful technology entrepreneurs.

"Money, free services and office space are attractive, but just like last year, the entrepreneurs got the most value out of the mentorships," said Bryan Menell, managing director of Capital Factory. "Each mentor brought something unique to the entrepreneurs including expertise in sales, partnerships, SEO, fundraising, engineering, design and marketing."

To make the summer program a success, Capital Factory enlisted the support of key sponsor organizations. The sponsors donated everything from brand development support and legal advice to office space and press relations support, among many others. Sponsors to pay tribute to include the following: AT&T Executive Education and Conference Center, Clutch Creative, Porter Novelli, Red Velvet Events, Inc. and the law firm Wilson, Sonsini, Goodrich & Rosati.

The corporate sponsors of Demo Day 2010 include Thinktiv, Silverton Partners, Austin Ventures, and Capital Thought.

"One thing I didn't realize at first is how Capital Factory could serve as a conduit from Austin to Silicon Valley," said Joshua Baer, managing director of Capital Factory. "Time and again Austin is recognized as one of the hottest startup hubs but lacking attention from investors. Demo Day attracts nationwide investors to Austin in order to meet our startups."

Details for next year's program are still underway, but more information, including ways to get involved in the 2011 program, will be available at Capitalfactory.com as additional details are confirmed.

About Capital Factory:
Capital Factory is an early stage accelerator for tech startups based in Austin, Texas. Startup companies participate in an intense 10-week summer program that gives them up to $20,000 in cash, more than $20,000 in free services, and mentorship by a group of successful entrepreneurs. The program culminates in a demo day where the startups present to investors, the press, and the world. For more information on Capital Factory, please visit the web site at Capitalfactory.com, or find Capital Factory on Facebook at http://www.facebook.com/capitalfactory, or on Twitter @capitalfactory.

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