It's pretty simple. All people have to do is get three friends to enter with them, and they're eligible to win free flights.
Norwalk, CT (Vocus) September 8, 2010
Starting this week, some lucky person and three of their friends will win four airfare vouchers at kayak.com/flyfree. “Everyone's always asking us to ‘hook them up’ with free travel, so we decided to give away free airfare vouchers each week for the next five weeks,” said Ed Hoa, digital marketing manager at KAYAK.
It’s pretty simple. All people have to do is get three friends to enter with them, and they're eligible to win free flights. “It's our special way of turning you into a cog in the cold, heartless machinery of our marketing campaign. Without naming names, we’ve heard that some people are spending off-the-hook-nutty amounts of time in some Utopian virtual world sharing pictures, raising livestock and carrying out Mob vendettas,” said Jen Milano, KAYAK “social media” manager. “We would like to entice those people to invest a fraction of that time to promoting our site in exchange for a chance at free flights in the real world. So please help us exploit your friends,” Milano added.
For those who don’t win, they can try their luck again next week with another airline. Milano explained, “If you’re one of those people who never wins at anything and always picks the wrong lane in a toll line, KAYAK is still the best way to get a great travel deal, no luck required.”
The world’s leading travel search engine, KAYAK provides free web and mobile services to help people find and manage their travel. Our search tools compare information from hundreds of travel sites at once, including supplier websites and online agencies. Our travel management service (kayak.com/trips) allows users to easily consolidate booking receipts from different travel sites into one simple itinerary. We have local websites in eleven countries including US, UK, France, Germany, Italy, India, and Spain, and we offer free mobile apps for iPhone, iPad, Android, and BlackBerry.
Robert Birge, Chief Marketing Officer