Incelt S.A. and Earthrise Technologies Launch First After-Market Telematics System for Automotive Industry in Latin America

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Industria Colombiana de Electronicos y Electrodomesticos S.A., Incelt S.A.(http://www.incelt.com), of Funza, Colombia, and Earthrise Technologies, Inc. (http://www.earthrisetech.com) of Palo Alto, CA, announce a partnership to jointly sell, implement, and service after-market and Tier 1 telematics solutions for the Latin American automotive Industry. Incelt, with offices in Venezuela, Ecuador, and Colombia, is a leading systems integrator with a long history of servicing a variety of industrial market segments in South America. Earthrise Technologies is a wholly owned subsidiary of the Digisec Group (http://www.digisecgroup.com), the leading manufacturer of automotive smart key and GPS tracking systems in China with over 400,000 vehicles installed. Digisec’s newest product line, the Eco-Navigator after-market telematics system, is designed and marketed by Earthrise in North American, South American, and EU countries. The Eco-Navigator, and its innovative Eco-Way telematics software program, is the core platform that Incelt and Earthrise will deploy with various automotive OEMs in Latin America. The partners report that initial testing with OEM customers is currently in progress.

Industria Colombiana de Electronicos y Electrodomesticos S.A., Incelt S.A.(http://www.incelt.com), of Funza, Colombia, and Earthrise Technologies, Inc. (http://www.earthrisetech.com) of Palo Alto, CA, announce a partnership to jointly sell, implement, and service after-market and Tier 1 telematics solutions for the Latin American automotive Industry. Incelt, with offices in Venezuela, Ecuador, and Colombia, is a leading systems integrator with a long history of servicing a variety of industrial market segments in South America. Earthrise Technologies is a wholly owned subsidiary of the Digisec Group (http://www.digisecgroup.com), the leading manufacturer of automotive smart key and GPS tracking systems in China with over 400,000 vehicles installed. Digisec’s newest product line, the Eco-Navigator after-market telematics system, is designed and marketed by Earthrise in North American, South American, and EU countries. The Eco-Navigator, and its innovative Eco-Way telematics software program, is the core platform that Incelt and Earthrise will deploy with various automotive OEMs in Latin America. The partners report that initial testing with OEM customers is currently in progress.

The Eco-Navigator (http://www.eco-nav.com) is the world’s first TRUE ecoDriving and ecoRouting internet-connected portable navigation device (CPND). The device connects to the vehicle’s diagnostic bus and is able to read important vehicle information – fuel consumption, CO2 emissions, speed, odometer, trouble codes, diagnostics tests, and more. This data is read in real-time, and displayed to the driver in a meaningful way, thereby helping save fuel, reduce emissions, and improve safety. Equally important, the Eco-Way web portal software enables OEMs and their dealerships to closely monitor their customers’ vehicles to ensure safe operation, adequate and timely maintenance, and compliance with warranty conditions. Last but not least, the Eco-Navigator features a state-of-the-art 3D navigation system with millions of searchable POIs, Text-to-Speech, and internet connectivity, thereby assisting the motorist during daily driving and extended trips.

The Eco-Way Portal features a summaries of all trips taken, as well as providing very granular, detailed vehicle (minute-by-minute) performance data if requested. For example, a dealer’s call center can track and monitor a vehicle equipped with Eco-Navigator, so that if any engine trouble occurs, or any vehicle system fails a diagnostic test, the Eco-Way Portal application will notify the operator with an alert and provide a map display of the vehicle’s current position.

“We are delighted to be working with Incelt to pursue the Latin American telematics opportunity” said Jim DiSanto, President of Earthrise Technologies in Palo Alto, CA. “This market is unquestionably one of the brightest spots in the global automotive industry. There are two key trends driving the market for telematics – (1) the need for OEMs and their automotive dealerships to have more visibility into the operation and on-the-road performance of the vehicles they make and sell, and (2) the desire of the motorist for safer, more eco-friendly driving, and for internet connectivity while on the road. Ideally, these needs would be met by factory installed telematics systems, however, that scenario is still years away for most OEMs. As such, the Eco-Navigator offers a very cost-effective, feature-rich, stop gap measure. The product can be installed and operational within 5 minutes, and provides great value for all three constituents – the driver, the dealer, and the manufacturer.”

“Incelt is very excited to be working with Earthrise and the Eco-Navigator product” said Carlos Dreszer President of Incelt. “We have a long history of delivering value to our automotive customers. The Eco-Navigator enables us to deliver value at a whole new level. We feel the Latin American market is ready for telematics at all levels and Eco-Navigator is a way to get there fast and reliably. This will be the first product in Latin America to deliver quality interactive assistance to the driver, while at the same time bringing security and service to both user and fleet managers.

For more information, please contact:
Jim DiSanto
President, Earthrise Technologies, Inc.
jimd(at)earthrisetech(dot)com, (650) 283-4402

Carlos Dreszer
President, Incelt, S.A.
carlosdreszer(at)incelt(dot)com, (57-1) 8223960

About Earthrise Technologies and Digisec Group.
Earthrise Technoloiges is a wholly owned division of Digisec Group (http://www.digisecgroup.com), a Caymans Corporation. In addition to Earthrise, Digisec owns and operates CCYamei Electronics (http://www.ccyamei.com), the leading after-market manufacturer of automotive security and safety products in China. Products include EZ-GO smart key system, All-Way GPS/GSM tracking and security system, and the new Eco-Navigator connected navigation system with Eco-Driving and vehicle diagnostics. For more information, please visit http://www.digisecgroup.com and http://www.earthrisetech.com

About Incelt.
Incelt is a longtime provider of field engineering services and products to the Latin American automotive industry with sales to major car manufacturers as a Tier 1 and a full sales and service network on all the Andean Pact Countries.

For more information, please visit http://www.incelt.com.

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