Waltham, MA (PRWEB) September 15, 2010
Planet, Inc. is pleased to announce that it has retained Internet Advertising Consultancy PositionClick Corporation to manage its Search Engine Marketing (SEM) campaigns and online media spends. Planet, Inc. offers a growing list of sassy and fashionable brands of men’s and women’s shoes on sale at http://www.planetshoes.com.
"We are excited to have Mr. Melin and his team working with us here at PlanetShoes.com,” said Phil Meynard, President of Planet, Inc. PlanetShoes.com has enjoyed nearly 500% growth in the past few years and we believe that our significant investment in SEO and Traffic Generation strategies will bear fruit for the coming years.
"The PlanetShoes.com website represents an enormous opportunity to prove the value of organic SEO and algorithmic search,” says Mr. Melin, CEO of PositionClick Corporation. Melin says, “I am excited to work with the engineering and marketing teams at Planet Shoes to improve the web platform and improve search visibility – the traffic potential in the shoe vertical is simply enormous and Planet Shoes has not yet scratched the surface."
Mr. Melin adds, “Successful online retailers such as Planet Shoes understand that organic search traffic drives the lion’s share of sales (whether consummated via telephone or ecommerce) – but more importantly they understand that paid search campaigns and shopping portals are interlinked and should be used to compliment the SEO efforts, not vice-versa.”
About PositionClick Corporation
PositionClick Corporation, d.b.a. “The SEO Factory” and “(740) 4-SEO-GUY” offers an outsourced delivery model where in-house Marketing personnel manage all media spends across client SEM campaigns. "The SEO Factory” is an offshore team of programmers, developers, software engineers, and marketers who are focused 24/7/365 on improving search engine visibility (SEO) for online business clients through using approved best practices and techniques accepted by major search engines such as Google®. PositionClick has a live video feed of the “factory” and technicians can be reached 24/7 at (740) 4-SEO-GUY / 740-473-6489 or by visiting http://www.positionclick.com.
About Planet, Inc.
Planet, Inc. is an innovative lifestyle shoe retailer dedicated to selling the most comfortable and stylish shoes possible at value prices. Our flagship site found on the web at PlanetShoes.com specializes in active, comfortable, healthy, earth friendly shoes and products with a flare of fashion. Our product lines are ever expanding to bring our customer new fun footwear to choose from. Whether you're an outdoor enthusiast or an eco-friendly fashionista, we strive to offer the selection you want. We look at affordability and value in pricing our products. Customer service and unique products are our calling card. Contact us directly at 1-888-818-SHOE (7463) or visit http://www.planetshoes.com