We believe that the Quality Hunters’ blogs will promote interesting and constructive discussions about travel
Atlanta, GA (PRWEB) September 14, 2010
Finnair, the national airline of Finland with non-stop service between New York (JFK) and Helsinki, has launched a search for four Quality Hunters. These independent advisors will travel throughout October and November to various destinations in Europe, Asia and the US to investigate the elements that determine quality in travel. The application deadline for aspiring Quality Hunters is September 26, 2010 - see http://rethinkquality.finnair.com/quality-hunters/
The Quality Hunters’ mission will be to travel to cities in Europe, Asia and the US throughout October and November 2010, assessing flights, airports and destinations. As independent advisors to Finnair, they will communicate their impartial views and recommendations to the company on a regular basis during the two-month period.
In addition, the Quality Hunters will share their thoughts and adventures with the public through personal blogs on Rethink Quality’s website http://www.finnair.com/rethinkquality.
Individuals who are interested to be one of the four Quality Hunters are invited to find out more and submit their applications online at the Rethink Quality site at http://www.finnair.com/rethinkquality. Applications will be accepted until September 26.
“The recruitment of the Quality Hunters is one way for Finnair to focus more closely on issues that are important to today’s travelers,” said Antti Nieminen, Global Marketing Communications Manager at Finnair. He explained that the efforts are part of the airline’s commitment to continuously improve its service. “We believe that the Quality Hunters’ blogs will promote interesting and constructive discussions about travel,” Nieminen said.
Visitors to Rethink Quality are encouraged to follow the blogs and participate in the dialogue. At the end of the two months, followers can vote for the Top Quality Hunter. Readers who vote or comment on the blogs will get the chance to win intercontinental flights for two between the US and Asia on Finnair.
Throughout September, Rethink Quality will feature editorials on travel-related topics by globally renowned guest writers including Alice Rawsthorn, design critic of the International Herald Tribune and writer and commentator Alain de Botton. To find out more about the Quality Hunters, visit http://www.finnair.com/rethinkquality.