Talent Agency Expands To Add Public Relations And Sponsorship Services

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Firm representing comedian ANT, filmmaker John Waters and first winner of NBC's "Last Comic Standing" expands its services.

Providing affordable public relations services is another way for us to bolster exposure and sales for our clients

Admire Entertainment has launched Admire Communications, a Public Relations and Sponsorship Division for new and existing clients.

Started by former New Line Cinema agent, Barbara Meyer, Admire Entertainment is a 25-year-old, award-winning, New York-area entertainment agency that represents cutting-edge performing artists and speakers to colleges/universities, performing arts venues and corporations, both nationally and internationally.

Admire Communications will be headed by Peggy Boyce, who has been involved in entertainment and public relations for over twenty years.

Over the years, Boyce has generated major national and regional media coverage for clients in The New York Times, Daily News, Fox-TV, ABC-TV and NBC-TV, among others. Past clients include Kraft, Harrah’s, CIBA, MasterCard, Anheuser-Busch, and authors.

Boyce was an Account Director and Media Tour Publicist at major public relations firms, including Porter Novelli and Andover Communications. While at Andover, Boyce served as the Account Director and Manager of Special Events while selling major sponsorship programs to MasterCard and Anheuser-Busch. One of these programs - Ladies of Laughter - was the first of its kind and served as the launching pad and comedy career booster for dozens of amateur and professional comediennes across the country.

Prior to joining Admire Entertainment, Boyce worked as the Director of Community Relations at NY Waterway and was responsible for strategic partnerships and sponsorships with major New York City attractions that included managing publicity and cross promotions with Radio City Music Hall, Madison Square Garden and popular Broadway shows.

Boyce started her career in entertainment as part of the production crew of Lifestyles of the Rich and Famous and The Start of Something Big with Steve Allen.

“Providing affordable public relations services is another way for us to bolster exposure and sales for our clients,” said Admire Entertainment President, Barbara Meyer. “I’m excited we can expand the agency to offer more.”

Admire represents a wide array of artists, lecturers and known personalities, including filmmaker John Waters; the president of UNICEF, Caryl Stern; “sexpert” Dr. Ruth Westheimer; the first winner of NBC’s Last Comic Standing, Dat Phan, along with several other show alumni like recognized comedian VHI-1 and LOGO network regular, ANT.

For more information on Admire Entertainment or Admire PR please call 877-236-4738 or email us at peggy(at)admireentertainment(dot)com. http://www.admireentertainment.com

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