BARKCODE® Announces Revolutionary Breakthrough for Pet Identification Tag Via Mobile Smartphone Technology

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2-Dimensional Pet Photo ID Tag Utilizes Mobile Technology, Offering Non-Invasive Pet Recovery System to Help Finders of Lost Animals Return the Pet Home Hassle Free!

BarkCode 2D Pet Identification Tag

BARKCODE® is simple, direct, and universal and our On the Spot Identification pet recovery system allows the owner to have peace of mind for their loving pet for just pennies a day

BARKCODE®, the world’s leading developer of Pet Photo ID Tags announced today the new release of their 2D (2 Dimensional) Code that incorporates smart-phone technology to help bring a pet home safely if lost or injured. Recent studies found that 8 out of every 10 lost pets NEVER make it home to their original owner and due to overcrowding and city budget cuts, many shelters euthanize animals in as little as 36 hours. “We are excited to offer a hassle-free solution that makes it easier for the finder of a lost pet to return the pet home by simply using Mobile phone or Smartphone technology for On the Spot Pet Identification,” said Co-Founder Laura Erickson of the Los Angeles based BARKCODE®. “With our first to market pet recovery system, there is no reason that a pet wearing a BARKCODE® ID Tag should ever end up in an overcrowded shelter.”

Unlike implanted microchips that require a third party to access information using a separate scanning device, each BARKCODE® ID Tag includes a pet's unique web address and 2D Code printed on the back of the Photo ID tag. “Our new 2D Code offers a simple, yet fun ID Tag that provides pet owners a sense of security to protect their pets if lost or injured. Ultimately, there is no need to take the lost pet to a veterinarian or to an over-crowded shelter because the 2D Code can be accessed when needed by simply taking a picture with a Smartphone. For non-Smartphone users, the finder simply types in the custom URL address into their web browser,” said Erickson. Both the URL and 2D Code take the finder of the animal to the pet's personal profile page.

Currently, there are more than 285-Million cell phone users in the U.S., making it hassle-free to retrieve multiple backup contacts from BARKCODE® because of the uniquely embedded 2D Code & URL address that can easily be accessed from Smartphones or Data phones. Each BARKCODE® ID Tag instructs the finder of the lost pet to either use their Smartphone to scan the 2D Code to help the pet home or type in the pet’s URL address to receive the same information (backup telephone numbers, email addresses, vet’s info and more) all easily accessible within seconds. As a result, BARKCODE® eliminates the need to drive the lost pet to a local veterinarian or overcrowded shelter. BARKCODE®’s pet recovery system features:

  • On the spot, immediate identification
  • Multiple back-up contacts’ phone numbers, email addresses, etc.
  • 24/7 updating capabilities for pet owners & password protected
  • Exclusive control over what information is made available to the public
  • Unique 2D Code, Customized URL address and web page for each pet
  • Color Photo of Pet with Multiple design and sizing options
  • Lifetime replacement guarantee

Each BARKCODE®’s patent-pending tag includes a personalized photo of the pet and is offered in multiple sizing options to look and feel comfortable for the animal. “BARKCODE® is simple, direct, and universal and our On the Spot Identification pet recovery system allows the owner to have peace of mind for their loving pet for just pennies a day,” said Erickson.

Log on to to purchase or Text BARKCODE to 69852 for Special Mobile Savings.

BARKCODE® helping your pet Home

BARKCODE® was founded in 2008 with the sole mission of becoming the leader in the pet recovery industry by creating the most direct and universal method for reuniting lost pets with their families. With 285-million cell phones users in the U.S., BARKCODE®’s non-invasive approach combines the most widely used mobile device with the very latest in 2D Code technology. Based in southern California, BARKCODE® donates a portion of its proceeds to no-kill animal facilities and is currently working on developing partnerships with disaster relief organizations, pet rescues and adoption agencies.


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Laura Erickson

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