Restaurant.com Introduces Automated Email Fulfillment Service for Clients

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Incentive and Loyalty Marketers Given New Options to Increase Email Productivity

Our clients sparked this idea to make it easier to utilize Restaurant.com incentives within their email campaigns

Restaurant.com today has launched a new fulfillment service for marketers to prepare, schedule and deliver Restaurant.com incentives via email to support their promotional campaigns. The option allows incentive marketers to free up time and boost their productivity by managing incentive-enhanced email campaigns more easily. Restaurant.com incentives, including gift certificates, cards and codes for restaurants, motivate audiences to take actions such as purchasing, donating, and signing up for services.

"Our clients sparked this idea to make it easier to utilize Restaurant.com incentives within their email campaigns," said Cary Chessick, president and CEO of Restaurant.com. "We communicate often to diners through email and can relate to the thought, time and effort that a marketer puts into outreach. This new turnkey option ensures marketers can save time by tapping into our tools and our experience. Our clients now have all they need to implement seamless and successful incentive email fulfillment programs."

Marketers can select Restaurant.com incentives from varying denominations such as $25, $50, $75 and $100 gift certificates, valid for savings at more than 15,000 restaurants nationwide. They can customize the incentive with a company logo or marketing message. Co-branded emails and redemption Web pages are available for the organization and campaign. The service assigns unique electronic codes to each incentive and schedules email fulfillment deployment in advance. Automating the email fulfillment process gives marketers more control when managing complex campaigns. Marketers can use the new resource for example, to plan for distribution over the course of several weeks and months. In addition, the service delivers, stores and protects email information securely.

Restaurant.com incentives provide organizations of all sizes, from large corporations to local businesses, a tailor-made marketing incentive solution. The new email fulfillment service joins Restaurant.com's suite of other fulfillment methods, including direct mail, point of purchase and drop shipping. Restaurant.com clients have experienced significant returns through the use of the single Restaurant.com incentive product that offers more than 15,000 restaurant options. Brand names such as Orbitz, Motherhood Maternity, My Coke Rewards, Scotts LawnService and Snapfish by HP have all realized the actionable benefits of Restaurant.com incentives, offering customers a gift certificate towards a meal at a restaurant of their choice.

"We have successfully been using Restaurant.com incentives for nearly two years and find the breadth and relevance of the product to be a great motivator for our potential buyers," said Barb Peterson, senior manager of Global Supply, Destination Services for Orbitz. "Restaurant.com continues to come up with ways to serve its incentive clients and this latest fulfillment option is an exciting addition."

For more information, marketers can visit http://www.Incentives.Restaurant.com or contact Restaurant.com's Incentive and Loyalty Solutions division directly via email at incentivesinfo (at) restaurant (dot) com, or by calling 877-833-2352.

About Restaurant.com
Restaurant.com is a preferred dining incentive and loyalty solutions provider that helps businesses of all sizes convert browsers into buyers. The company also offers savings at more than 15,000 restaurants nationwide with more than 33,000 daily gift certificate options Restaurant.com brings people together to relax, converse and enjoy well-prepared and -served meals at affordable prices. Restaurant.com has operated since 1999 and is based in Arlington Heights, Ill.

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