Cut-It-Out Communications Announces New Web Site Development Department

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Cut-It-Out Communications, Inc. (http://www.cioediting.com), a Westchester public relations agency specializing in the incorporation of online activities in traditional PR programs, today announced it has inaugurated a web site development department to provide high-end customized web sites for its clients.

Cut-It-Out Communications, Inc. (http://www.cioediting.com), a Westchester public relations agency specializing in the incorporation of online activities in traditional PR programs, today announced it has inaugurated a new web site development department to provide high-end customized web sites for its clients.

The company created the department after completing a site for a national mortgage company with more than 300 professionals lending in 28 states. Its web site development process starts with a content audit followed by a site map, annotated wireframe, graphic design and final site for activation. A timeline is provided prior to the beginning of each project and three unique design treatments are included.

Willy Gissen, President of Cut-It-Out Communications, said, “Our web site development team provides Fortune 500 experience, and our programmer is a former print graphic designer who has expanded his skills into the online world. Thus, we avoid the translation difficulties many experience when translating superb design concepts into the actual coding.”

Mr. Gissen went on to note other unique elements of his web site development department. All sites are coded in asp instead of html because this format lets you change reoccurring elements without physically editing each page involved. The department also offers internal blogs, or re-skins existing blogs and moves them onto the client’s web site to maximize SEO results.

After the site is created, Mr. Gissen helps drive traffic to the site through an inbound linking campaign. He is certified in advanced search engine marketing, and his own company’s web site is ranked number one for the Google search terms, “Westchester County public relations” and “Westchester public relations.” The company maintains a blog on its site at http://www.cioediting.com/wordpress and uses it as an example of internal blogs for its clients.

For more information, please email info(at)cutitoutcommunications(dot)com or call 914-723-7212.

About Cut-It-Out Communications
Founded in 2003, Cut-It-Out Communications focuses on the incorporation of online activities into traditional public relations programs, primarily for business-to-business clients. With more than 15 years of experience in public relations and related fields, the President, Willy Gissen, previously trained with a former SVP of the top New York City PR firm, Hill & Knowlton; served on the communications staff of Congressional and gubernatorial campaigns; and earned a degree from Harvard College.

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