Fort Lauderdale, FL (PRWEB) September 16, 2010
Heather Armstrong has been relishing on an incredible entrepreneurial climb to success that now includes books, her own media company, and a partnership with cable channel HGTV.
In a recent interview on the “Purse Strings” radio series on WebmasterRadio.FM, hosted by Maria Reitan, Armstrong revealed how the climb starting with the creation of her blog in 2001, and by conquering her own personal struggle.
“I really do feel like my readers saved my life back in 2004 when I had post-partum depression,” Armstrong said. “The community around me really supported me and pushed me to get help. They’re always at the forefront of everything that I do with (dooce.com).”
She began her rise in 2001 with the creation of her blog, Dooce.com in February 2001. Significant rise in readership would later lead to the Dooce community, an interactive section to her website that allows registered users to post questions and responses. She also aligns that with a loyal legion of 1.6 million Twitter followers.
In 2009 Armstrong wrote a New York Times bestselling book entitled, It Sucked and Then I Cried: How I Had a Baby, a Breakdown, and a Much Needed Margarita. That same year, she was signed by HGTV to an exclusive programming development deal in which she will work with HGTV’s online and on-air production teams to create innovative convergence programming for the network. Through it all, she talks about what makes her most proud of all that she has accomplished.
“The email that I get from women who say that my stories in some way helped them , that’s why I wanted to talk about it… to de-stigmatize everything in general, especially post-partum depression. Having a voice and using that voice is the most fulfilling thing I’ve ever done. “
Armstrong has been recognized with various awards and accolades such as being named by Forbes Magazine as one of the 30 most influential women in media.
You can listen into her complete interview here with Maria Reitan here:
About Maria Reitan and the Purse Strings Radio Series
Maria Reitan is the Senior Principal of Carmichael Lynch Spong. As chair of the Carmichael Lynch Spong Lifestyle Marketing and Marketing to Women Special Services Groups, Maria lends her expertise on this key demographic target. Her clients include MasterBrand Cabinets, Therma-Tru Doors, Dixie-Pacific, American Standard HVAC and Hasbro Games. Maria also uses her extensive knowledge of the inner workings of television newsrooms to assist a variety of clients in need of media coaching and crisis counsel.
Maria hosts a weekly radio program titled “Purse Strings.” The show features insight from leading marketing executives on how companies can capture the attention of the country’s most coveted demographic — the 51 percent of the world who controls more than 80 percent of the household spending: the woman. The show is streamed live Tuesdays at 3pm Eastern Time over WebmasterRadio.FM and available in archive, distributed in podcast format through all major podcast portals (including iTunes and Mobilecast) and through RSS feeds.
WebmasterRadio.FM lifts the "veiled curtain" of the Internet, bringing the business community together through an interactive radio network. Its listeners are a global group, comprised of everyone from corporate executives and decision makers to small and mid-sized businesses and individual entrepreneurs. WebmasterRadio.FM's stellar line-up of radio programming includes "CoverStory" with Jiyan Wei of PRWeb, WebmasterRadio.FM's official newswire; “Market Edge” with W2/Racepoint Group Chairman Larry Weber; "SEM Synergy” with Search Engine Marketing Industry Leader Bruce Clay, “The Joel Comm Show” with New York Times bestelling author and serial entrepreneur Joel Comm and more. To tune into WebmasterRadio.FM's live content or check out the show lineup, please visit http://www.WebmasterRadio.FM.