New iPhone Applications for Madison, Wisconsin Feature "On The Town" and Kid-Friendly Things to Do in the Capital City

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Madison Loves Kids and The Mad Traveler announce today two iPhone applications for Madison, Wisconsin: Madison: On the Town and Madison Loves Kids.

Released on Sept. 15, the Madison: On the Town iPhone application recommends the best places for going out “on the town,” in Mad City and is geared towards students, residents, and visitors of all ages. Released in July and updated this week, the Madison Loves Kids iPhone application is aimed at parents and children and features 80 kid-friendly venues in Madison and the surrounding area.

Both iPhone applications are available for download on iTunes. Madison: On The Town ($1.99, http://itunes.apple.com/us/app/madison-on-the-town/id391218619?mt=8) and the Madison Loves Kids iPhone ($0.99, http://itunes.apple.com/us/app/id382928140?mt=8) are compatible with iPhone, iPod touch, and iPad and require iPhone OS 3.0 or later.

With a photo slide show, Google map, one-click website and phone number interface, the applications serve as research tools and handy resources. Madison: On the Town offers 152 entries in categories ranging from Best Happy Hours to Live Music and even Fine Dining. Madison Loves Kids is a culmination of kid- and family-focused research, with categories such as Rainy Days & Tours, Parks & Playgrounds, and Teens & Tweens.

Madison: On the Town and Madison Loves Kids are published in partnership with Sutro Media. Sutro Media is an online-based application publishing company that partners with regional travel experts, making exploring the world using mobile phones both easy and fun.

Kevin Revolinski (Madison: On the Town iPhone application) is a Madison native and long-time travel writer. His books include Wisconsin's Best Beer Guide, 60 Hikes Within 60 Miles of Madison, and Backroads and Byways of Wisconsin. Julie Henning (Madison Loves Kids and Milwaukee Loves Kids iPhone Application) is the Feed Me and Geocaching editor for the online travel website Road Trips for Families.

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