Powered Executives - Aaron Strout, Greg Verdino, Valeria Maltoni, Natanya Anderson - Speaking At Marketing Events End of September

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From the New York Times and NYU to BrandManage Camp and the Location Based Marketing Summit, Powered Executives Sharing Their Perspectives Frequently End of September

Powered, a dedicated social media agency, today detailed its executive speaking circuit for the last two weeks of September. Powered executives will be at a half a dozen industry events across the US over the end of September. Powered is always committed to sharing its vision and best practices, far beyond its own client base, at a variety of events, including:

  • BrandManage Camp
  • New Marketing Experience
  • New York Times Small Business Summit
  • microMARKETING book seminar at NYU
  • microMARKETING Thought Leadership webinar
  • The Location Based Marketing Summit

Greg Verdino, Powered Vice President of Strategy and Solutions, will be a keynote speaker at BrandManage Camp, in Las Vegas, September 21-22 at the MGM Grand. Now it its eighth year, BrandManage Camp has become the place to draw senior brand managers to discuss and ignite new ideas. Greg will be discussing key concepts in his new book, "microMARKETING: Get Big Results By Thinking And Acting Small." Greg joins other esteemed speakers such as authors of books like “Citizen Marketers,” “War in the Boardroom” and “Zag,” and brand leaders of companies such as Eastman Kodak and Zappos.

Also on September 21, Powered Vice President of Content, Natanya Anderson, will be speaking on a panel discussing Content Marketing: Attacking the Interwebs from All Angles at New Marketing Experience in Chicago. One of the Inbound Marketing Summit events, this one day event held at the Chicago Museum of Science and Industry will be a very unique set up: everyone bringing One Big Idea and collaborating with 100+ other attendees in a structured, fast paced and highly interactive program. Anderson will be joined by other industry experts from Citrix, Discover, General Motors and Radian6, and of course, hosts from New Marketing Labs like Chris Brogan.

Valeria Maltoni, Powered Director of Strategy, will be moderating the Building a Brand afternoon track, at the September 23 New York Times Small Business Summit, sponsored by American Express OPEN at the New York Hilton. The panel will also feature Christiane Lemieux, Founder, DwellStudio and DwellStudio for Target, Bill Carter, Founder of Fuse, Brian Halligan, Co-Founder of HubSpot and Sean Whiteley, VP, Product Marketing of SalesForce.com. The speakers will discuss leveraging customer relationships and creating meaningful dialogue that will generate brand advocacy, retain and grow a customer base.

On September 27, Verdino will again talk about his microMARKETING book at a book seminar at New York University (NYU). Verdino, as the headliner of the half day session of insights and inspiration, will join other speakers at the NYU Kimmel Center, including executives from Coca Cola, and IWearYourShirt.com. Powered CMO, Aaron Strout, will also moderate a Think Small Power Panel of companies featured in Verdino’s book. To register, see: http://www.brandtrainers.com/

Verdino and Strout will continue the microMARKETING focus with a Powered Thought Leadership webinar Wednesday, September 29, at 2 pm CDT, 3 pm EDT. To participate in the live discussion on how the Web is getting smaller every day, please log into: http://www.powered.com/webinars/viewWebinar/p/courseId/11896/Live_Webinar_microMA.htm?courseSessionId=6353.

Finally, Strout will wind down the month in New York at Engage Digital Media’s Location Based Marketing Summit, September 29-30, at the New Yorker Hotel. Strout will join other top notch marketers from companies such as ESPN, Google and New Jersey Nets, and influencers from Adweek, Mashable and USA Today.

About Powered:
Powered is a dedicated social media agency that helps brands fully capitalize on their social initiatives, make them more relevant in an increasingly digital, connected and social world. Austin-based Powered took it’s A game up another notch in early 2010 with acquisitions of three other rock star social media firms: NY-based crayon and Drillteam, and Portland-based StepChange. Now with 70+ employees in its offices, Powered brings its clients "best-in-class" expertise across the social spectrum by offering a combination of strategy, planning, activation and management for social presence and programs including those centered on Facebook, location based/LBS, mobile applications, influencer activation and community building, content marketing and earned media, and experiential marketing.


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Laura Beck
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