New Marketing Book Challenges Businesses to Clean Out Their Marketing Closets

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"How to Give Your Business an Extreme Marketing Makeover" by Gil Effron Helps Companies Align Sales and Marketing Processes to Shorten Sales Cycles and Increase Closing Ratios.

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How to Give Your Business an Extreme Marketing Makeover is a must-read for business owners and executives in companies of all sizes, industries and maturity levels.

Gil Effron has released "How to Give Your Business an Extreme Marketing Makeover", a precise blueprint to help businesses bring about significant improvements in sales and marketing effectiveness, and increase sales and profitability.

Like TLC’s hit fashion makeover program "What Not to Wear", "How to Give Your Business an Extreme Marketing Makeover" asks business owners to go into their marketing closets, look at the marketing they have, and throw away any marketing that isn’t directly related to their sales processes. Then, "How to Give Your Business an Extreme Marketing Makeover" walks readers through Effron’s time-tested five-step method of developing solutions that are strategic, which result in a smaller financial investment to produce more dramatic results.

Based on knowledge acquired during more than three decades of business and marketing successes, Effron’s "How to Give Your Business an Extreme Marketing Makeover" is a must-read for business owners and executives in companies of all sizes, industries and maturity levels because:

  • Changing environments require that business owners and employees keep up with current trends and look ahead to anticipate what tomorrow will bring;
  • Marketing gets old and out of style, and therefore needs to be revamped; and,
  • Sales organizations are most effective when they are tightly integrated with and solidly supported by marketing.

"How to Give Your Business an Extreme Marketing Makeover" by Gil Effron is available for sale online at Amazon.com and BarnesandNoble.com. For additional information about Gil Effron or How to Give Your Business an Extreme Marketing Makeover, please visit http://www.10daymarketingmakeover.com.

About Gil Effron
Gil Effron is a qualified marketing strategist and advisor with more than 35 years of experience building and running successful businesses. Early in his career, Effron founded, owned and operated a well-respected advertising agency. He went on to build, from the ground up, a highly successful publishing business that served the marketing and promotional needs of more than 100 direct mail and fulfillment companies throughout the U.S. In recent years, Effron has lent his expertise to a number of small businesses to help them bring about positive, effective and meaningful change in order to achieve more sales, more profits, more clients, and more customers for life. For more information about Gil Effron, please visit http://10daymarketingmakeover.com.

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