TextWise to Present CRM Use Cases for the SemanticHacker API at The Content Analytics Conference

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Talk will demonstrate one of the best uses of semantic discovery for Content Relationship Management (CRM) using the SemanticHacker API.

Semantic Signatures are a perfect fit for any situation in which an enterprise is trying to make it easier to resolve customer issues.

TextWise, developers of Semantic Signature technology and the SemanticHacker API, is excited to announce that Anthony Vito will be presenting at Smart Content: The Content Analytics Conference on October 19th, 2010. The session, ‘The Value of Semantic Discovery in CRM,’ will use a Salesforce application that highlights the ability for customer service agents to quickly find answers to customer questions in a more efficient, effective manner.

“Our API is a perfect fit for customer service applications in which agents are constantly measured on first-call resolution times,” said Anthony Vito, Software Engineer. “Semantic Signatures are a perfect fit for any situation in which an enterprise is trying to make it easier to resolve customer issues.” Vito’s talk will be held during the 11:20 AM session.

The SemanticHacker API provides developers and enterprises access to proprietary Semantic Signature technology. Semantic Signatures provide a unique way to represent and analyze multiple concepts and topics in text. They can be constructed using questions, word-lists (e.g., metadata), short passages (such as text advertisements or image labels), web pages, or full text documents (e.g. technical articles).

There are four services on SemanticHacker API:

1.    A Signature Service call that analyzes text or a web page and returns a Semantic Signature, including multiple weighted semantic dimensions assigned to the text.
2.    A Match Service call that analyzes the text or Web page that returns a Semantic Signature and a relevance ranked match list.
3.    A Category service call that identifies topic categories for the text or web page, ordered by category weight.
4.    A Concept service call that provides machine readable and cloud tags based the on concepts in the text or web page supporting content navigation and quick text summaries.

About TextWise
TextWise holds a significant patent portfolio in extraction, search, categorization and classification using both NLP and statistics. Their SemanticHacker API was released in 2008 TextWise is headquartered in Rochester, New York. http://textwise.com

About Smart Content: The Content Analytics Conference
Smart Content: The Content Analytics Conference, October 19, 2010 at the Executive Conference Center in New York, explores business challenges, technologies, and solutions in Content Analytics, the world where Content Management & Publishing, Search, and Analytics intersect. The conference is about digital transformation, about enhancing the business value of information, both enterprise content and social media. http://smartcontentconference.com


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