eDigitalResearch Celebrate a Decade of Success and Innovation with a New and Exciting Website

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Today (22nd September 2010) sees the launch of a brand new and informative website – http://www.edigitalresearch.com - from leading market research specialist’s eDigitalResearch including a fun and exciting demonstration survey, exclusive UK benchmarking and statistical data, as well as a fresh, original and user friendly design that has been specifically created to serve as a platform to share the latest research techniques and market knowledge.

eDigitalResearch have been monitoring and tracking the online landscape and digital consumer since the relative beginnings of the internet in the late 90’s. Since then, the company has developed an outstanding bank of knowledge and understanding on ecommerce, online offerings and truly engaging and successful websites. A snapshot of eDigitalResearch’s unique understanding of the internet and today’s multichannel user can be found across the new site, with the inclusion of StatStor, the integration of several social media platforms and industry news feeds.

The launch of the website also marks the introduction of the revolutionary StatStor, found alongside eDigitalResearch’s industry benchmarking reports. Designed specifically with ecommerce professionals in mind, StatStor provides unique and vital UK internet user statistics collected through the wealth of research carried out today by eDigitalResearch across the web. StatStor includes trended browser information and details on user’s operating systems, allowing visitors to compare and measure their online demographics against a regularly updated nationwide average. This rare and essential information exists only on StatStor and is available completely free of charge.

The homepage also hosts the groundbreaking and inspiring demonstration ‘Green Survey’ built and developed in house. The survey is not only visually engaging for participants but also remains fully DDA and W3C compliant despite the interactive elements. Visitors are able to view a step by step guide on how to develop a fun and engaging research survey whilst still gaining valuable feedback and insight from respondents.

Research Director Derek Eccleston concludes, “We like to practice what we preach and having explored and measured the growth of the internet and its impact on consumer expectations for many years, we are continually evolving our website to appeal and engage with our own audiences. As market research has evolved from being a ‘nice-to-have’ to a necessity in business, it is important to demonstrate that our commitment to quality is mirrored in our ability to develop new technologies that will help businesses to accurately and cost-effectively engage with their audiences and ensure future business growth.”

Derek continues that, “The inclusion of our social media offerings, industry relevant news and UK consumer and internet statistics make the new site a notable and real destination for online and market research professionals.”

To see our website, view our survey demonstration or access our benchmarking reports and StatStor visit: http://www.edigitalresearch.com

About eDigitalResearch
eDigitalResearch is a leading provider of digital market research, enabling customers to make critical business decisions with the benefit of comprehensive consumer insight and informed direction. eDigitalResearch possesses a unique combination of research expertise, marketing background, web technology and knowledge of the cross-channel consumer. As well as providing invaluable research data, the modules of its fully integrated research system - ratings, surveys, panels, communities and forums - can combine to provide holistic analytics and essential market-leading insight. This gives its clients the power, confidence and backup to make crucial decisions on key aspects of their business including product range, marketing, customer service, supply chain, even basic positioning. For further information, please visit: http://www.edigitalresearch.com.

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LISA BONCZYK
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