Long-Established Timber Door Specialists Launch Transactional Online Showroom for All Customers

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Bespoke timber doors have long been sought out through independent retailers who specialise in providing tailored services. Customers often rely on showroom displays and the knowledge of industry experts to custom build the door of their choice, but the UK’s premier timber door company, Todd Doors (http://www.todd-doors.co.uk), has just launched a new transactional website to help buyers purchase the right door and accessories for them.

Todd Doors are leading timber door specialists, with a well-established bespoke service spanning almost 60 years and highly-regarded premium timber products, many of which are not available elsewhere. The company has realised the importance of making bespoke services available online to both their private customers and trade clients. The Easystep TM facility allows customers to select their preferred doors and custom build them with suitably recommended accessories to achieve their desired result.

In 2009, increases in customer demand lead to the company’s expansion. Whilst retaining their Head Office and showroom in West London, a further 2-floor showroom was set up in Bournemouth which included a further 12,000 square feet of warehousing space to enable more door ranges to be readily available to customers. With over £1.6 million stockholding of doors and ironmongery accessories, Todd Doors have been a trusted supplier to retail and trade clients since 1952. Setting the standard for other retailers in the timber door industry, they took the initiative to make quality timber doors accessible to everyone across the UK.

This innovative solution to door fittings on the Todd Doors website allows users to pick their preferred timber door and use the integrated Easystep TM function to add door accessories and appropriate ironmongery to their basket. The system effectively provides the service of a timber door specialist at a bricks and mortar showroom. Based on their choice of thickness, design and size the system will recommend suitable fittings and even allow them to add the same settings to other doors they wish to purchase if they are buying in bulk or for trade purposes. In addition to this the website also offers personally refined search results and adjustable price bands to help customers in their search for made to measure internal and external doors.
Moving into 2010/2011, the company’s transactional online showroom is able to offer improved customer satisfaction and with no need for everyone to travel to their designer showroom, they can afford to offer web exclusive deals like free delivery on orders over £250.

About the company:

Todd Doors are the UK’s leading timber door supplier, specialising in internal & external doors and high-quality ironmongery. Established in 1952, the company now has recognized showrooms in London and the South Coast which stock their globally sourced products. For more information on specialist timber doors and ironmongery, visit the website: http://www.todd-doors.co.uk/


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