Brandon Hall Research and AC Growth Partner for New Sales Training Resource

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"Answerbook™ for Sales Executives” is described as a "sales training subject matter expert in a unique Q&A research based format” by Brandon Hall Research CEO, Richard Nantel.

Brandon Hall Research, the leading independent research firm in the areas of workplace learning and development and talent management, announced that it has partnered with AC Growth, the only research-based advisory and analyst firm focused solely on assisting sales, marketing and C-Team executives achieve and create sustained growth for their organizations, to create the sales training resource: “Answerbook™ for Sales Executives”.

This comprehensive report addresses the most critical questions, compiling best practices and forward thinking from various industries and experts. Practical advice and solutions companies can act on makes this report a rich source of information for any business owner who needs to develop sales training for employees. The report guides every aspect of sales effectiveness with answers to many relevant questions confronting sales executives today, including the following topics:

  •     Sales Force Effectiveness
  •     Global Expansion
  •     Mergers and Acquisitions
  •     Sales Force Performance Metrics
  •     Training and Education
  •     Life Cycle Management
  •     Channel Partners
  •     Attracting and Retaining Talent
  •     Client Acquisition
  •     Sales Force Automation

This report is available to members of the Brandon Hall Research Center free of charge and is available for purchase by non-members. Read more about this report here:

About Brandon Hall Research: Since 1992, Brandon Hall Research has provided independent, objective research about learning and development and talent management to corporate executives and professionals. Hundreds of companies across all market sectors have relied on Brandon Hall research reports, KnowledgeBases, events, and consulting services. Brandon Hall Research also presents the annual Brandon Hall Excellence in Learning Awards and theBrandon Hall Excellence in Learning Technology Awards, spotlighting the best learning programs, technologies, and learning innovation.

Brandon Hall Research also owns and manages the Brandon Hall Research Center, a community of learning and talent members with access to specific information and guidance on an as-needed basis. For more information, go to or call (408) 736-2335.

About AC Growth: AC Growth is a research-based advisory and analyst firm that guides C-level, sales and marketing executive teams to long-term success. The company offers an extensive portfolio of research documents and comprehensive advisory support, which, when combined, provide cutting-edge research and strategic insights for achieving sustained growth.

Organizations rely on AC Growth for proven best practices and benchmarking that support their strategic planning, and decision-making processes for establishing and maintaining market leadership. For more information, go to or call (561) 865-5017.

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Bonnie Henthorn
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