With Mob4Hire, Blackberry mobile app developers gain valuable insight into "revenue-killing" bugs and start to understand the "killer-features."
San Francisco, CA, USA (PRWEB) September 28, 2010
Mob4Hire, the world’s largest mobile testing and market research community, today announced the size of the “crowd” that can help BlackBerry® smartphone developers make better software.
The Mob4Hire community includes more than 2,000 mobile users in 68 countries on 98 network operators, giving extensive scale and reach to developers looking to increase their mobile app and mobile website quality.
Two products offered by Mob4Hire are being successfully used by app developers for BlackBerry smartphones:
1) MobTest: Mobile app testing and mobile tasks by real people with their BlackBerry smartphones across various regions around the world
2) MobExperience Mobile app and website user experience usability testing that helps developers create five star apps.
Both of these products deliver valuable alpha and beta testing information to app developers, market researchers, content publishers and big brand marketers. This is important to make it much more appealing for end-users to download, use and recommend the software to their friends, therefore providing viral growth for the software app. Called “The Curse of the One Star” by Mob4Hire CEO, Stephen King, according to Mob4Hire research, if you don’t have a four or five star rating in online stores like BlackBerry App World™, mobile users will likely not purchase or download your app.
Mob4Hire is experiencing a rapid increase in the number of testing and market research projects since the release of its V4.0 platform in April 2010. This is attributed to the growing demand for both the quantity of mobile apps and websites, and also because the quality of those applications as it relates to the mobile user experience is essential for revenue growth for mobile firms.
Mob4Hire also announced recently launched V4.2.1 of it’s platform, featuring innovations such as Mandatory Handset Identification, Facebook Connect, CrowdFlow Management and Project Wall tools, improvements to it’s mobile site, and advanced double-entry accounting and audit tools for it’s eCommerce micro-payment architecture (Mob4Hire as a Platform).
- Stephen King, CEO, Mob4Hire
“Mob4Hire’s mobile community of ‘real people on real smartphones with real opinions’ are in virtually every country on the planet. You can’t make great software without including user feedback. Nowhere is the effect of quality played out more immediately than on the battlefield of mobile apps, so being able to understand it quickly and accurately can make the difference between success and failure. Our survey shows that on average, people need to see 4 star ratings in mobile apps. If people aren’t recommending your product or service, you’re not getting new customers. With Mob4Hire, Blackberry mobile app developers gain valuable insight into "revenue-killing" bugs and start to understand the "killer-features."
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