Wellness Firm Limeade and Behavioral Health Company RBH Launch Behavioral Wellness Service for Millions Today

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Growth-minded behavioral health company RBH delivers its best-practices behavioral science approach, tightly integrated with wellness software-as-a-service company Limeade.

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Our partnering approach accelerates and applies behavioral science - in a way people find refreshing, not antagonizing.

Limeade, a provider of corporate well-being, productivity and health solutions, today launched myRBH with RBH, the Oregon-based behavioral health leader. The firms will jointly offer wellness services to their customers - who combined represent well over one million members. The service launches today after months of top-secret development, and is available immediately to employers.

The combined offering integrates existing RBH services such as employee assistance programs (EAPs) and behavioral counseling with social and mobile challenges, comprehensive health, productivity and well-being assessments, business intelligence for employers, and more. The goal is to create high-performance companies with healthy, energized, productive employees.

"More traditional wellness and EAP offerings struggle to engage people in positive change. We've decided to seize a golden opportunity to apply Limeade's cutting-edge technology and positive, social approach to help people live better lives," noted Brian Enos, senior VP of finance and EAP, and co-owner. "Our partnering approach accelerates and applies behavioral science - in a way people find refreshing, not antagonizing."

Chris Dickinson, Limeade chief revenue officer, added: "People don't just change because employers tell them - or pay them - to. Science is teaching us that 'techy' things such as social networking, behavioral incentives and mobile apps like those we offer are effective ways to provide peer support, and to drive employer outcomes."

About Limeade
Based in Bellevue, Wash., Limeade is an online wellness company focused on building happy, healthy, high-performance workforces. Limeade provides a refreshing alternative to traditional, antagonistic wellness approaches, letting the people lead. Hit refresh at http://www.limeade.com.

About RBH
RBH is committed to helping save employers, TPAs, and health plans money, by achieving more productive, stable employees and members. RBH and its subsidiary companies offer more than 30 years of experience in delivering a variety of life-solution services to over a million people nationwide. Headquartered in Portland, Oregon, RBH has additional offices in Oregon, as well as satellite offices in Idaho, Washington, Utah, Montana, Washington DC, and Massachusetts: http://www.myrbh.com

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Note to Editors: Limeade CEO Henry Albrecht and RBH senior VP Brian Enos are available to discuss the new alliance, as well as the latest updates on wellness in the workplace, including health care reform's impact. To schedule an interview, contact charlotte (dot) graeber (at) limeade (dot) com.

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