Prepay Driving Smart Grid Acceptance by Customers

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The rapid advancement of the Smart Grid requires customer involvement in programs that make sense to them. The Eco Energy Council conducted a study on past, present and future prepay programs. The outcomes of the study reveal far-reaching implications for utilities considering various Smart Grid related programs. The Eco Energy Council Prepay Study Report as well as the EEC methodology is being made available to the industry.

With the billions of dollars being spent on the Smart Grid, practical and cost-effective solutions that impact the end user are critical to convey the applicability of the technology and associated investment. Utilities are implementing load management programs, demand response programs, critical peak pricing programs and the like; these programs are having minimal impact on consumer confidence and buy-in mostly because the value to the utility is clear but the value to the consumer is murky.

Over three years ago, Widefield Technology, chartered the Eco-Energy Council (EEC), to address these issues and examine the blended issues of energy, environment, conservation, and savings. By supplying the necessary staff and tools, EEC members have participated in important technology trials, with the objective of determining key success factors in implementing practical Smart Grid related solutions. The EEC recently completed its third and most compelling trial to date. Rather than evaluate hardware/ software based solutions, the EEC examined the components of prepay electric programs. The outcomes of the study have compelling implications and the study feedback provides invaluable insight into issues beyond prepay for anyone considering Smart Grid related programs.

In the study, EEC members examined existing and evolving opinions aimed at understanding the past, present, and future of prepay programs in North America as well as the increasing value to both the utility and the consumer for prepay programs in the evolving environment. Over the course of five (5) weeks, participants, representing the breadth of the cooperative, municipal, and IOU utility markets, and spanning North America, examined specific topics and exchanged opinions on key issues related to prepay and prepay programs. Topics included existing prepay perceptions, components for building the business case for prepay programs, beneficial elements that should be considered and/or included in a prepay software application, and display technology and its role in prepay. The results of the surveys were combined into The Eco-Energy Council Prepay Study Report which examines and outlines participant views as well as putting areas of interest into perspective with the current global and national utility and economic landscape.

For more information regarding Eco-Energy Council Prepay Study Report, or if you are interested in conducting an internal Prepay Study utilizing the EEC model, please contact the Eco-Energy Council via Amanda Davis at 480.993.2204.

About Eco-Energy Council™ (EEC)
The Eco-Energy Council was developed as a platform for meaningful dialogue with participants interested in marrying the dual issues of consumer energy use behavior and the consumer’s responsibility in managing the impact of their usage on the environment. The EEC provides an official, yet casual, forum for hands-on input into in-home energy presentment and smart usage management. Participants dynamically contribute through regular webcasts, spurring dialogue around the issue of residential energy management and technology advancements that provide the necessary tools to reduce energy consumption, protect our environment, and educate consumers in the stewardship of our world.

About Widefield Technology, Inc.
Widefield Technology, Inc. was established in 2003, and is based in Scottsdale, AZ. The company provides solutions in the conservation, pre-payment, and self-service arenas that it collectively calls its Self Service Energy™ System. Widefield Technology’s mission is to deliver cost-effective, integrated resource management solutions that are customer-driven, with innovative and intelligent systems that provide the necessary tools to reduce energy consumption, protect our environment, and educate consumers in the stewardship of our world.” For more information, please visit

Amanda Davis – Widefield Technology, Inc.
Tel: 480-993-2204


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