Easypurl.com 5.0 Launches with Mobile Marketing Tools at Graph Expo 2010

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Easypurl.com announced it is unveiling the latest version of its Cross-Media Suite, Easypurl.com 5.0, at Graph EXPO 2010. This new version of the industry-leading cross-media platform will contain many important enhancements, most notably a new Mobile Marketing Module.

This new release establishes Easypurl.com as the true mobile marketing technology leader in the Graphic Arts and Communications industry – and by a wide margin.

Easypurl.com announced it is unveiling the latest version of its Cross-Media Suite, Easypurl.com 5.0, at Graph EXPO 2010. This new version of the industry-leading cross-media platform will contain many important enhancements, most notably a new Mobile Marketing Module.

Easypurl.com’s Mobile Marketing Module includes SMS (text) Broadcast, QR Codes, and Mobile-Optimized Landing Page Templates.

“In recent months, the mobile channel has emerged as a key marketing medium, and we are confident that our new module will be a valuable addition to any marketers’ tool kit. As is the case with the rest of our platform, the new mobile tools are surprisingly easy to use, and will enable our clients to create winning mobile campaigns in a matter of minutes,” says Rio Longacre, VP Sales and Marketing at Easypurl.com.

“SMS Broadcast, QR Codes and Mobile-Optimized Landing Pages are the cornerstones of any mobile marketing infrastructure,” adds Longacre. “Any of these tools can be used in isolation, but it is when they are used in combination their true power is realized.”

“This new release establishes Easypurl.com as the true mobile marketing technology leader in the Graphic Arts and Communications industry – and by a wide margin,” said Tej Kohli, CEO at Easypurl.com. “Equipped with these breakthrough capabilities, our Reseller Partners will enjoy a huge competitive advantage in the marketplace.”

Graph EXPO show attendees are encouraged to visit Easypurl.com at booth number 214 from 3-6 October, 2010 to view a demo of Easypurl.com 5.0 or to sign-up for a free trial.

About Graphic Arts Show Company (GASC)
GRAPH EXPO and PRINT are produced by the Graphic Arts Show Company (GASC). GASC is owned by the National Association for Printing Leadership (NAPL), NPES, The Association for Suppliers of Printing, Publishing and Converting Technologies (NPES), and the Printing Industries of America. GASC is located at 1899 Preston White Drive, Reston, VA 20191 USA, telephone: 703/264-7200, fax: 703/620-9187, e-mail: info (at) gasc (dot) org.

About Easypurl.com / Indros Group
Easypurl.com is the leading provider of cross-channel marketing software and services. Easypurl.com is a complete online solutions provider for Personalized URLs, landing pages, email marketing and postal mail tracking with intelligent mail barcodes (IMB).

Powered by over a decade of experience in cross-channel marketing coupled with a staff of seasoned direct response professionals, Easypurl.com delivers the industry-leading standard in customized direct marketing solutions utilizing state of the art one-to-one communications to address complex marketing challenges, both online and off.

Easypurl.com is used by many of the world's top direct marketers, advertising agencies and print service providers. Easypurl.com is a wholly owned by multi-channel technology specialist Indros Group, with offices in North America and India. Easypurl.com is a proud member of the DMA, PODi, PIA/GATF and DSCOOP.

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Rio Longacre
Easypurl.com
866-463-7671 ext. 83
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